According to a report, BTS was the most popular artist worldwide in 2021

The top 10 global artists, according to “consumption in all formats and all countries, weighted according to the value of each method of consumption”, are:

1. bts
2. Taylor Swift
3. Adele
4. Drake
5. Ed Sheeran
6. The Weeknd
7. billie eilish
8. Justin Bieber
9. seventeen
10. Olivia Rodrigo

The top 10 global digital singles were:

1. The Weeknd “Save Your Tears” (2.15 billion streams)
2. The Kid Lario, Justin Bieber “Stay” (2.07bn)
3. Dua Lipa “Levitating (1.88 bn)
4. BTS “Butter” (1.76bn)
5. Olivia Rodrigo “Drivers License” (1.73 bn)
6. Justin Bieber (ft. Daniel Caesar and Giveon) “Peaches” (1.72bn)
7. The Weeknd “Blinding Lights” (1.61bn)
8. Olivia Rodrigo “Good 4 U” (1.61. bn)
9. Lil Nas X “Montero” (1.6bn)
10. Ed Sheeran “Bad Habits” (1.57bn)

The top 10 albums of all formats were:

1. Adele “30”
2. Olivia Rodrigo “Sour”
3. Justin Bieber “Justice”
4. Ed Sheeran “=”
5. The Weeknd “After Hours”
6. Dua Lipa “Future Nostalgia”
7. The Kid Laroi “F— Love” (mixtape)
8. ABBA Voyage
9. Morgan Wallen “Dangerous: The Double Album”
10. Doja Cat “Planet Her”

The best-selling vinyl titles worldwide were:

1. Adele “30” (862,000 global units)
2. Harry Styles “Fine Line” (397,000)
3. Fleetwood Mac “Rumors” (346,000)
4. Olivia Rodrigo “Sour” (339,000)
5. Billie Eilish “Happier Than Ever” (335,000)
6. Taylor Swift “Red (Taylor’s Version)” (325,000)
7. The Beatles “Abbey Road” (283,000)
8. Nirvana “Nevermind” (274,000)
9. Pink Floyd “Drk Side of the Moon” (272,000)
10. Taylor Swift “Evermore” (270,000)

Digging deeper into the data, the report notes that paid subscription streaming revenue rose 21.9% to $12.3 billion, with 523 million paid subscription account users at the end of 2021.

Total streaming (including paid and ad-supported subscriptions) grew 24.3% to $16.9 billion, or 65% of total global recorded music revenue. In addition to streaming revenue, the growth was supported by gains in other areas, including physical formats (up 16.1%) and streaming rights (up 4%).

Growth in other regions of the world:

Recorded music revenue grew in all world regions in 2021:

Asia it grew by 16.1%, with its largest market, Japan, experiencing 9.3% growth. Excluding Japan, the region saw a 24.6% increase in revenue. In a continuing trend, Asia also accounted for a significant share of global physical revenue (49.6%).

Oceania experienced a growth of 4.1%. Australia (up 3.4%) remained one of the top 10 markets globally and New Zealand saw an increase in streaming revenue that propelled the overall market to 8.2% growth.

Europe, the world’s second-largest recorded music region, grew by 15.4%, a sharp increase from the previous year’s 3.2% growth rate. All of the largest markets in the region saw double-digit percentage growth: the UK (up 13.2%), Germany (up 12.6%) and France (up 11.8%).

Latin America experienced a growth of 31.2%, one of the highest growth rates globally. Streaming accounted for 85.9% of the market, one of the highest shares of any region.

Middle East and North Africa (split as a separate region in the Global Music Report for the first time) experienced 35.0% growth; the fastest regional growth rate in the world. Streaming was a particularly strong driver in the region, with a 95.3% market share.

sub-saharan africa, also split for the first time in IFPI reporting, saw revenue growth of 9.6% in 2021, largely driven by streaming. Advertising was particularly strong in this region, with ad revenue growth of 56.4%.

The US and Canada region grew by 22.0% in 2021, outpacing the global growth rate. The US market alone grew 22.6% and Canadian recorded music revenue grew 12.6%.

Opening a press conference in London to announce the report, IFPI Executive Director Frances Moore commented: “Around the world, record companies are getting involved at a very local level, to support musical cultures and promote the development of music. of emerging music ecosystems, championing local music and creating the opportunities for it to reach a global audience. audience. As more markets mature, they join and contribute to the rich, globally interconnected world of music.”

“As a result, today’s music market is the most competitive in living memory. Fans are enjoying more music than ever before and in many new and different ways. This creates huge opportunities for artists. Those who choose to partner with a record company do so to benefit from the support of highly responsive and agile global teams of experts dedicated to helping them achieve creative and commercial success and build their long-term careers.

“As technologies and the online environment continue to evolve and expand, so do the creative opportunities to share musical experiences. From the metaverse to in-game content, record companies have invested in the people and technologies to deliver new, highly interactive experiences, coupled with evolving ways for artists to connect with their fans.”