In Corona times, notebooks are very popular. That flushes a lot of profits into Lenovo’s coffers. The global shortage of components does not seem to affect the Chinese manufacturer.
The global PC market leader Lenovo continues to benefit from the increased demand for notebooks in the corona pandemic. In the past quarter, profit rose 119 percent year-on-year to $ 466 million, the Chinese company announced on Wednesday.
Sales rose in the first quarter of the fiscal year, which ended at the end of June, by 27 percent to 16.9 billion dollars (14.45 billion euros).
In Germany, Lenovo was able to expand its position amid a widespread component shortage in the industry. The company achieved a market share of 49 percent in the business with notebooks for business customers with 670,000 units sold. Previously, the value was around 42 percent. The availability was planned well in 2020, said Lenovo manager Mirko Krebs.
The average sales price of computers sold in Germany was still around 150 euros higher than in the previous year. One of the reasons for this is that cheaper models are difficult to come by in view of component shortages and strong global demand, for example from the education sector. Among other things, displays and processors for the entry-level segment are scarce.
Overall, Lenovo assumes that the short-term corona boom of last year, in which the notebook shelves were bought empty, is over, at least in the consumer business – but the market as a whole has grown again. The situation before Corona, when there was usually one current notebook per household, will not return, stressed Krebs. Instead, the trend is that practically everyone needs a notebook that is regularly replaced by a new one.
Lenovo also sells smartphones under the Motorola brand, among others, but PCs remain the mainstay of the business. Of the 14.7 billion dollars in sales in the device division, only 18 percent were generated with other technology. At the same time, smartphone revenues increased by 60 percent year-on-year, the group emphasized.
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