If you open your Corona warning app, you will be informed in a rather simple look – about infection risks and pandemic indicators. This is far too boring for a game specialist; he recommends the use of game designers in the fight against Corona.
From the point of view of a computer game expert, Germany’s corona course lacks playful elements to increase the population’s willingness to vaccinate.
You would probably be much better off with the second vaccinations, “we would use modern technologies and concepts to inspire or motivate people,” said the managing director of the computer game association Game, Felix Falk, on Thursday in Berlin.
Looking at the Corona warning app, he asked the question, “Why is it so dry, why doesn’t it work like a game or a fitness app that motivates me to take certain actions?” It could be helpful, for example, if the users were rewarded playfully if they looked into the app frequently or if they added a test result.
He named a “gamification” function for cars as a successful example of motivation: if you drive in a fuel-efficient manner, you will see a green tree on the display that is growing leaves. If you keep pressing the accelerator pedal and driving fast, the tree will lose leaves – as a sign that this is bad for the environment. According to Falk, playful applications by game designers could help people to be more motivated in the fight against Corona.
The association representative also gave an outlook on the Cologne computer games fair Gamescom, which is to take place from August 25th to 27th. As in the previous year, it is a purely digital format due to Corona. The range of the online version is wide, however, in 2020 more than two million people watched the opening show “Opening Night Live”. Overall, Gamescom 2020 reported more than 50 million users (unique users) from 180 countries. This year there should be more: “We expect greater coverage,” said Falk.
The games industry has been booming for years, in times of the Coronavirus it rose particularly steeply: Last year, people in Germany spent 8.5 billion euros on computer games and video games and the associated hardware, which was a third more than in 2019 Association Game reported in March. The industry association is the organizer of Gamescom together with Koelnmesse.
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