With European prices, Audi launched the new A5 and reinforces presence among the medium premium

In a context of sustained growth of the Premium car market in Argentina, driven by an expanding demand, Audi opted hard and presented at the Audi Lounge from Palermo to the New A5.

Thirty years after the debut of the Audi A4the brand of the four rings initiated a new stage in the medium segment with the arrival of the Audi A5 To the country. This model introduces an updated sedan concept, with an approach placed on the design, technology and driving experience.

Conrado Wittstatt, president of Audi Argentina, focused his speech on the sustained advance of the premium market in the country and made a direct comparison between the value of the A5 ADVANCED 204 CV S-TRONIC in Argentina and its price in Germany. Even keeping in our country the local tax burden on imported vehicles, the model that is marketed in the German market for $ 67,800 reaches Argentine dealers for $ 68,100. A scarce and striking difference that Wittstatt He highlighted in the middle of his speech. This is mainly due to the decline in the internal tax that affected the most value models.

“We are seeing a concrete recovery in the Premium segment,” he added. “We come from a stage with very small volumes due to the restrictions that we all know and that, fortunately, we have already overcome. Today we have access to the supply from our matrices, there was a significant reduction of taxes and the business environment begins to show stability signs. To that the support of our parent house is added, which gives us conditions and stimuli to offer more competitive prices, in line with the main markets with the main markets International ”, completed the president of the German firm in Argentina.

Audi introduced the new A5 sedan

He Audi A5 It arrives in two versions for the local market: A5 Advanced and A5 S Line Quattro. Both incorporate motorizations TFSI with seven -speed S tronic transmissionand are configured to offer different acceleration and traction performance, according to the version. Both versions share the 2.0 turbonaptero engine, but with different levels of power and traction. The Advanced TFSI version offers 204 hp, 340 nm and front -wheel drive, while the S line TFSI quattro elevates delivery to 272 hp, 400 nm and integral traction. The two models incorporate the same seven -speed S Tronic automatic transmission, with a double clutch system.

The exterior design presents new proportions, with a Coupé type roof line and integrated aerodynamic elements. The interior adopts a language focused on the user interaction, through OLED screens, digital commands and a new configurable lighting system.

In terms of connectivity, the vehicle includes compatibility with Apple Carplay, Android Auto and the “Hey Audi” voice assistant. The technological proposal also extends to driving attendees, which include adaptive cruise speed, automatic emergency braking, lane maintenance, parking sensors, environment cameras and blind spot monitoring.

Serial equipment covers air conditioning systems, intelligent access, load solutions for mobile devices, and a comfort and functionality package oriented to urban and route driving.

With this incorporation, Audi Update its offer in the country and strengthens its positioning in a segment that shows signs of consolidation, reaffirming its presence on the way to a mobility oriented by technology, efficiency and continuous evolution of its portfolio.