The massive arrival of Asian brands to our country revolutionized the national automotive market, which will live in the last months of the year full of eastern arrivals.
After the financial assistance of the US Treasury to the Government of Javier Mileithe markets celebrated the measure. However, behind this support is a geopolitical strategy aimed at curbing the growing influence of China In the region. In this context, Argentina has become a fertile terrain for the expansion of Chinese automotivewhich have opted strong for the local market.
Bydworld leader in new energy vehicles (NEV), is positioned as the fastest growing Chinese brand in Argentina. For 2025, it landed with models such as SUV YUAN PRO AND SANG PRO DM-I AND 100% ELECTRICO DOLPHIN MINIall with electrical versions that combine autonomy, advanced technology and competitive benefits. The firm is about to inaugurate service and sales centers in Buenos Aires and other key cities (October 8), betting to consolidate its leadership in the electrical and hybrid segment.
Byd-Shenzhen
Cheryon the other hand, it also accelerated its expansion (official launch in the country on October 9). The brand expanded its offer with renewed models such as Tiggo 4, Tiggo 7and Tiggo 8 (They will arrive soon)including hybrid versions that combine efficiency and autonomy. Under the operation of Grupo Corven, Chery It seeks not only to capture the SUVs and crossovers market, but also to strengthen its after -sales and technical service network, ensuring support to the new owners throughout the country.
In addition, Geely He broke out with force by offering hybrid and electric vehicles, specifying his official return to Argentina on October 16. Your strategy aims to compete directly with Byd and Cherytaking advantage of local incentives for sustainable mobility and the growing demand for hybrid cars. The combination of modern design, cutting -edge technology and security focus allows Geely to consolidate its expansion in the Argentine market. The first model that the brand will offer is the Geely Ex5, a 100 percent electric SUV that was recently launched in Brazil.
Other Chinese brands present in the Argentine market in 2025
BAIC-X55-I-PLUS
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Jac: It presents models such as the J7, with an approach to design and technology.
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Great Wall (Haval): Known for its robust SUVs, it has expanded its presence in the Argentine market.
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Dongfeng (DFSK): It offers utility and commercial vehicles, expanding its presence in the local market.
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Lynk & Co: Premium brand that has announced its arrival in the country, focusing on connectivity and sustainability.
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LEAPMOTOR: Specialized in electric vehicles, has started its foray into the Argentine market under the wing of Stellantis.
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Enoreve (Volt Motors): Volt and ME5 hybrid variants will import, expanding the offer of electrified vehicles.
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Shineray (Ralitor): Present the hybrid version of the SWM G01, expanding its product range.
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Photon: With strong presence in commercial vehicles and light trucks, sign up for its strategy in the Argentine market with urban cargo and transport options.
Foton-Wonder-2
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Jetour: The brand of the Chery Holding group landed with SUVs like the X70 and the Dashingpositioning itself as a competitive alternative in the average segment.
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CHANGAN: He consolidated his arrival with models such as CS55 Plus and electrified versions of its range, pointing both to the SUV segment and that of light utility.
Source: Ambito
I’m a recent graduate of the University of Missouri with a degree in journalism. I started working as a news reporter for 24 Hours World about two years ago, and I’ve been writing articles ever since. My main focus is automotive news, but I’ve also written about politics, lifestyle, and entertainment.
