When the SUV trend was still tenderly blossoming at the end of the 1990s, a parallel trend initially formed almost unnoticed in the premium segment – the cool off-road suits were born. While the standard Volvo V70 as the successor 850 presented itself as a brave station wagon at the time, the V70 XC and its successor XC70 became real trendy mobiles. A plus in ground clearance, the intelligent all-wheel drive and bumper strips attracted completely new customers.
When the SUV trend was still tenderly blossoming at the end of the 1990s, a parallel trend initially formed almost unnoticed in the premium segment – the cool off-road suits were born. While the standard Volvo V70 as the successor 850 presented itself as a brave station wagon at the time, the V70 XC and its successor XC70 became real trendy mobiles. A plus in ground clearance, the intelligent all-wheel drive and bumper strips attracted completely new customers.

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