Federico Bossio is in charge of the new space, which is already broadcast on weekends on the channel screen.
He Automotive sector It is one of the most thriving in Argentina, with a market that is constantly renewed and awakens a growing interest among users. As of May, C5N carsthe specialized section of the portal C5n.comtake another step and add its presence on television, carrying all the news of the world of cars directly to the screen.
The engine universe is one of the most exciting, and C5N decided to be the protagonist: with the driving of Federico Bossiojournalist with extensive experience in the sector, the channel will present the main novelties of the industry. Special reports on the most anticipated releases, Drives test exclusive to the main brands and all the information of the models that are coming will be present in the program “Argentina live”conducted by Néstor Dibthat is broadcast every weekend in the morning.
In addition to notes, reports and interviews, the cycle will monitor the performance of the performance of Franco Colapint In Formula 1, after his confirmation as a team holder Alpine.
A multiplatform format
Every week, C5N cars will offer content about:
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New models launches
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Management and analysis tests
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Fairs and Events Coverage
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Market trends
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Factories visits
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Sustainable mobility
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Road safety
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Formula 1
This proposal adds to the already consolidated multiplatform coverage of C5N carswhich includes the website (more than 6 million monthly visits), social networks (+16 million followers) and now also the screen of C5Nthe leading news channel.
How was the debut of the program
In its first broadcast, the space was dedicated to the new Ford Maverickshowing in detail the interior of this pick-up that became a real success for the brand. The new redesign maintains the hybrid version and adds the version as a great novelty Tremorthought for off-road adventures.
“It was a highly valued product by both consumers and the specialized press, and now we want to continue in that same direction. We want to be strong competitors in the compact pick-up segment. We are excited, and we believe that this is the right time, with screen, wireless experience and all comfort,” he said Marcelo RamosMarketing Manager of Ford Argentina.
Source: Ambito
I’m a recent graduate of the University of Missouri with a degree in journalism. I started working as a news reporter for 24 Hours World about two years ago, and I’ve been writing articles ever since. My main focus is automotive news, but I’ve also written about politics, lifestyle, and entertainment.
