Rising costs
This is how the Doner Prize is composed in Germany
The times of the five-euro doner are over, but the filled flatbread is popular as ever. The price could continue to rise. These are the reasons.
Floor bread, meat, fresh salad: The kebab is one of the most popular fast food dishes in Germans. Hundreds of thousands of the filled dumplings go over the counter every day. But the kebab is getting more and more expensive.
In 2022, according to the delivery chain Lieferando, he still cost a maximum of six euros. The nationwide average is now 7.74 euros. It is particularly expensive in Flensburg (9.77 euros) and Karlsruhe (9.75 euros). The cheapest get consumers get the street food in Paderborn (6.50 euros) and Halle (5.79 euros). You can see an overview of the most expensive and cheapest cities here:
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How does the kebab price come together?
The Association of Doner Producers in Germany EV (VDD) star a rough calculation presented. This is a guideline, since the operating costs vary significantly depending on the location, size and season.
With an average product that weighs around 540 grams, the purchase price is around three euros. He consists of the following components:
| ingredient | Weight | calculation |
| Bread | 245 grams |
0.382 euros |
| Kebab | 125 grams | 2.00 euros |
| Side dishes | 135 grams | 0.389 euros |
| sauce | 25 grams | 0.145 euros |
| Spices | 10 grams |
0.078 euros |
| In total | 540 grams | 2.994 euros |
Based on this calculation, the VDD recommends a sales price of 10.50 euros per dough. Fixed costs for materials, personnel, location or sales and VAT are available for purchasing costs. According to one, gastro companies should demand three to four times the purchase price in order to be profitable. This is also based on the recommendation of the VDD.
The prices increase costs
The fact that the prices for a doner kebab have increased in recent years is almost all components. In the agricultural specialist magazine “”, snack operators refer to increased prices for slaughter cattle. Young bulls, who later end up in the kebab meat, cost around 25 percent more than in the previous year, according to the official producer statistics. Animal diseases such as the Blozungs virus have also decimated the stock in Europe and Germany.
Also side dishes such as tomatoes (prices rose by 48.2 percent), salads (+ 29.7 percent) or soft cheese (+ five percent) today cost more than two years ago. This lists, for example. However, the prices for ingredients such as onions or garlic (-35.4 percent) have dropped.
How cheap was everyday life 19 years ago?
Kebab
It was better times – at least in terms of price: in 2006 the kebab was still available for 3 euros. Over the years, the price of the most popular fast foods in Germany has increased continuously. In 2025, the kebab costs an impressive 8 euros in the same snack in the Cologne pedestrian zone. An increase of 266 percent. Uff …
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Further
In addition, there are fixed costs for snack operators such as electricity, rent and staff who have also increased. If the end product no longer pays off, this affects consumers. “Experts predict that the final price for kebab-as a representative product of meat processing-will reach the 10-euro border in the near future and will even exceed in the medium term,” said Erdogan Koc, spokesman for the Doner producer in the Baden-Württemberg Remchingen, in March.
Sources: ”, “, with information from the news agency dpa
MKB
Source: Stern
