Global coffee business
New coffee giant planned: Keurig Dr Pepper wants JDE PEETS
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With the deal, the US company Keurig Dr Pepper wants to create a global coffee mechanism. There is also a German billionaire family behind the planned merger.
In the global coffee business, a billion-dollar takeover and bundling of the forces are emerging. The US group Keurig Dr Pepper wants to take over the Dutch Jacobs mother group and Tassimo manufacturer JDE PEETs to strengthen his weakening coffee business.
The US beverage company with brands such as Schweppes, Lavazza and Green Mountain coffee offers 31.85 euros per JDE share in cash and thus 15.7 billion euros. In addition, JDE PEET’s shareholders should continue to receive the already announced dividend of 0.36 euros per share, as Keurig Dr Pepper announced. Jde Peet’s shares shot upwards.
New global coffee mechanism sought
With the deal, the US company Keurig DR Pepper (KDP) wants to build a global coffee champion. The merger takes place in the face of high coffee prices and increasing global trade policy conflicts.
After the takeover, the group is to be split up in two separate companies listed in the USA-one combines the coffee business, the other the beverage division.
According to KDP boss Tim Cofer, the announcement marks a turning point in the beverage industry. Two successful companies would create, including a new global market leader in the coffee segment: “With the additional combination of Keurig and Jde Peet’s, we use an extraordinary opportunity to create a global coffee giant.”
Hard competition has been on the coffee business of the US group for a long time, which was created in 2018 by the merger of the lemonade manufacturer Dr Pepper Snapple with Keurig Green Mountain. With JDE PEET’s, with his more than 50 coffee and tea brands worldwide, things were going well recently.
There is also a German billionaire family behind the deal
The German billionaire family Reimann is behind the fusion partners Keurig and Jde Peets. It is one of the shareholders of the US beverage group and is the majority owner of the Dutch coffee roaster.
The Jab Holding, who manages the wealth of the German billionaire family Reimann, and some JDE PEET’s executives had already agreed to start their shares, the statement said. That corresponds to around 69 percent of the shares. The takeover is to be completed in the first half of 2026.
dpa
Source: Stern