In the “Den of the lions” Blinker arms and feel-good food convinced the investors. A snack for dogs and humans met with strong rejection. And the biggest deal of the evening has fallen through again.
People, animals, snack stations – even after more than 100 episodes, there are still “Den of the lions” still new things to admire. On Monday evening, for example, Nagos was a start-up that developed lens chips that are intended for both humans and dogs. Finally, four-legged friends and their owners can nibble together on the couch with a clear conscience on a movie night, and that organic and vegan.
However, the sweets for humans and animals met with mixed reactions from investors. While Judith Williams at least found the idea very cuddly, Georg Kofler vehemently countered: “I don’t like it at all. That doesn’t taste like anything”, Kofler roared. And anyway, the whole concept and this constant humanization of animals bothers him. “Dogs have their own nature, humans have their own nature. Dogs eat certain things, humans eat certain things. Then let it be. I don’t like it, I think it’s wrong and that’s why I’m out.” So no deal for Nagos founder Moritz Röschl, but good discussion material for all dog lovers at home on the couch.
Hyrise deal over 750,000 euros burst
The founders of Hyrise Academy brought in the supposedly fattest deal of the show. It’s an online training program that turns people who are unhappy in their jobs into sales professionals who can sell anything to others. Teleshopping queen Judith Williams and ex-financial products seller Carsten Maschmeyer felt personally touched. Together, they not only promised the start-up the required 500,000 euros, but after some back and forth even 750,000 euros. Williams gushed about finally getting into the sales profession “to give it the reputation it deserves” and Maschmeyer was already mentally planning US expansion.
But nothing will come of it, because the deal fell through after the show, like that star has experienced. The founders had already changed their business model shortly before the appearance in the lion’s den, but still pitched the old one on the show, explains a spokesman for Maschmeyer. This means that the agreement from the show has become obsolete. In addition, the founders would now have needed less capital and therefore no more investors.
Hyrise also confirmed on request that there had been changes to the business model shortly before the appearance, so that the company needed less capital than previously thought. In addition, the offer of the lions was ultimately not good enough for the founders. You went into the show with a rating of 5 million euros, the last offer from the lions was 3 million. “We also weighed the show on the show, but ultimately agreed because we expected a big push from the lions as investors”says Hyrise founder Dominic Blank. “After the show, we then sat down quietly with our existing investors, who felt that the evaluation offered from the show was clearly too low based on the positive development of the company.” An adjusted deal was proposed to the two lions after the show, but it did not materialize.
Mirror trick for the garden
The start-up Easy Mirror did not get a deal, even during the show, although the idea seems spectacularly good at first glance. The father-son company from Buxtehude sells large mirrors that make small gardens in built-up city lots appear larger. Instead of looking at the rubbish bins or the neighbor’s ugly wall, you can admire the plants in your own garden twice as much. After initial fascination, however, the lions were seized with a slight shudder at the thought of transforming the garden into a hall of mirrors in which one constantly looks at oneself.
The second culinary offer of the evening was more popular: Guru Granola, also a healthy snack, but this time exclusively for people. Founder Lara Schäffer has artfully combined exotic spices and aromas and provided them with an extra portion of Ayurveda yoga well-being. When she describes to the lions in an enraptured voice what they are tasting, it is all over her. Nils Glagau celebrates the “taste explosion” the dollest and prevails with his offer against competitor Ralf Dümmel.
But Dümmel did not go away empty-handed either. He struck together with Carsten Maschmeyer at the blinker bracelet “flashers” to. This enables e-scooter riders and cyclists to signal the turn signal by raising their arms slightly, without having to take their hands off the handlebars. Night and brake lights are also integrated to increase road safety. “You are the strongest thing ever in the “Den of the lions” was”thinks Dümmel and, together with Maschmeyer, outperforms the competing offers from Judith Williams and Nils Glagau.
Source: Stern

Jane Stock is a technology author, who has written for 24 Hours World. She writes about the latest in technology news and trends, and is always on the lookout for new and innovative ways to improve his audience’s experience.