The Oktoberfest is Munich’s world-famous figurehead. This goes hand in hand with business ideas that want to take advantage of the Oktoberfest’s popularity. A stop has now been put in place.
After five years of examination by the EU Intellectual Property Authority (EUIPO), the “Oktoberfest” has become a protected trademark. The office based in Alicante, Spain, has approved the application of the Munich city administration.
The trademark is now published with the status “registered” on the EUIPO website. The trademark protection is initially valid until 2026. The Munich city administration wants to prevent Oktoberfest profiteers. The term is now protected for 22 “product classes” from soap and credit cards to uniform rental, including tourism advertising.
The protection of the Oktoberfest brand does not mean that Oktoberfest imitations from Brazil to Malaysia to the USA can no longer take place in principle. Trouble in Munich, however, was triggered by the plan of some business people to hold a large-scale replacement Oktoberfest in Dubai.
Jane Stock is a technology author, who has written for 24 Hours World. She writes about the latest in technology news and trends, and is always on the lookout for new and innovative ways to improve his audience’s experience.
