“Caring for consumption, the internal market, the purchasing power of our workers, is a great objective of our government,” said Massa. One of the points that Massa emphasized in the presentation was the predictability that the fixed fee provides. These products “will have the same price tomorrow, on Sunday and on December 21,” Massa said, highlighting it as an important factor. “We have an enormous task that is to lower inflationary expectations, when we lower the programmed interest rate, when we lower prices, we help with that enormous and titanic task that we have, which is to lower inflation,” the minister asserted. It should be noted that “the interest rate of 48% is half of what is paid on the credit card,” explained the head of the Palacio de Hacienda.
The plan also aims to encourage energy saving “If each Argentine changed an air conditioner for low-consumption ones, Argentina would save a month of electricity.”
The initiative covers 273 products of preselected brands and models at maximum reference prices. You can buy: air conditioners, 4g cell phones, televisions over 50” with 4K technology, refrigerators and washing machines. The maximum amount to be financed is up to $200,000.
“The program has no fiscal cost” said Massa since it is an agreement of parties between the electrical industry and white goods sector, the chain stores and the banking system. According to what was published in the Official Gazette, the Now 30 plan will take effect from October 21 and will last until December 22 or until $100,000 million in purchases are exceeded, whichever comes first.
The plan may be extended until January 19, 2023, if the authorities so decide.
incentives
“The idea is that the salon seller collects the commission and that we can reach all parts of the country,” said the Secretary of Commerce, Matías Tombolini. Also, he said, “we seek to strengthen national production.”
The participating companies are “affiliated stores throughout the country that have physical headquarters, that is, small stores and large appliance chains that sell to the public with vendors, as well as supermarket chains.”
the minister Massa also said that it seeks to encourage sales in the storesand that the program already had the adhesion of 1,400 points of salein any case, invited more locals to join the program.
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The information provided on the official website of the Ministry of Economy indicates that the products can be purchased at: Bazar Avenida SA (Megatone), Carrefour, Casa Luis Chemes, Cetrogar, Compumundo, Cooperativa Obrera Limitada de Consumo y Vivienda, Coppel, Coto, Dinosaur, Disco, Dorinka SRL (Changomás), Easy, Electronica Megatone SA (Musimundo), Fava, Fravega, Garbarino, Jumbo, La Anónima, La Luguenze, La Reina, Maransi, Marquez, Maxihogar, Musimundo, Naldo Lombardi, Pardo, Riiing , Supermarkets Toledo, See.
One of the requirements is that the businesses that want to join must select from the general list, those products that they are going to sell. This will allow verification of compliance with the agreements. Likewise, they will have to display signage identifying the program Now 30.
One of the characteristics of this program is that only national products can be purchased. According to official data, the appliance marketing sector has 30,000 jobs in the retail sector (sales to the public) and 30,000 jobs in the supermarket sector selling appliances. In addition, it promotes an industry that generates 8,500 direct jobs and more than 7,300 indirect jobs.
Source: Ambito
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