On the one hand, business in the pre-Christmas period was “nominally good”, but inflation would completely wipe out the growth compared to previous years.
At the same time, retailers are struggling with rising personnel costs, rents and energy costs. In addition, “from February onwards, the willingness to buy traditionally decreases,” says the association’s managing director, Rainer Will. Sales are expected for the beginning of the year due to vouchers. These were particularly in demand in the run-up to Christmas.
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