Anyone who dares to venture into the lion’s den as a start-up either wants to find an investor – or simply use the show’s attention to become better known. The history of the start-up show shows that it doesn’t always have to be a deal to be able to get started: Grillido, a high-quality bratwurst, could not attract a lion. But a year after the appearance, the company reaped the well-known (who jointly dated star, the ZDF, Porsche and the savings banks). One thing is clear: In February 2019 came on board. With the capital injection, the founders want to continue to grow.
Even a deal with the lions does not automatically mean a breakthrough. Murat Akbulut invented the popcornloop, a device that allows popcorn to be enjoyed at home like in the cinema. Judith Williams joined the founder as part of his DHDL appearance – and yet the company went bankrupt. “There are products where we as investors left with a minus. But that’s the normal business of an investment. Overall, however, the investments in which we make profits clearly outweigh them,” says Ralf Dümmel, investor of the show, for “. It is important to him that the founders don’t lose any money at the end of the day.” When it comes to our investments, we always take on the working capital and bear the risk. Everyone deserves, but many just not what they hoped for.”
In our photo series we present some start-ups – and show how they are doing today. And if they still exist at all.
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Source: Stern
