Top 10 categories with the highest turnover: Appliances and Air Conditioners, Passages and tourism, Home, furniture and garden, Tools and Construction, Cell phones and telephones, Electronics, audio, video and TV, Computing, Sportswear, Mattresses and box springs, and Cosmetic and personal care products.
Top 10 of the categories that sold the most units: Dry foods, Computer accessories, Building materials, Fresh food, Sports shoes, Fragrances and perfumes, Cleaning supplies, Non-alcoholic beverages / Alcoholic beverages, Tools and Clothing and accessories.
Top 5 of the categories that grew the most (both in turnover and in units): Jewelery, watches and bijouterie, Computing, Accessories for motorcycles, cars and other vehicles, Cosmetic and personal care products and Sportswear. The data comes from the survey carried out by TNS Kantar Argentina for CACE to the participating companies.
“We are very satisfied with the results of this new edition of CyberMonday. We registered an average discount of 27%, which together with the various financing options meant a great opportunity for users to take advantage of making large purchases in installments. At the same time, the additional sales generated by the event gave a great boost to the more than a thousand participating companies, many of them SMEs, and their entire value chain ”, said Gustavo Sambucetti, Institutional Director of the CACE.
Source From: Ambito
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