After turbulent times, the luxury brand Bogner is focusing on expansion. This should be ensured by more international presence – and fashion for away from the mountain slopes.
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There has been a lot of movement at the Munich company since long-time boss and owner Willy Bogner withdrew from day-to-day business in 2016 – including at the top of the company. Now it is in calmer waters again under boss Gerrit Schneider and can concentrate on new growth, especially internationally.
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Source: Stern