“The rental business is a driving force and remains a sales driver,” said Intersport managing director Franz Koll on Tuesday at a press conference in Vienna. The “strong start in October and November” obviously gives hope. Only the weather could throw a spanner in the works. But things weren’t great last season either, when the aforementioned increases were recorded. Total sales have been stable in recent years, says Koll.
Intersport, with its headquarters in Wels, 280 locations (including 170 rental locations in winter sports areas), 104 dealers and around 4,000 employees in Austria, is not feeling very strongly about people’s enthusiasm for spending, which has recently been languishing, especially in the Alpine republic, given the recent extreme inflation. You score points with brand value, price-performance with a range for beginners to professionals and also with offers. You have a “unique positioning”.
Appeal for peaceful agreement on commercial KV
What you can already feel are the strong wage agreements of the past few years, said Koll when asked about the currently stalled new commercial collective bargaining negotiations, which you have to “digest first, you can’t get that reflected in the price.” This also applies to increased rents. However, through joint marketing and purchasing, Intersport dealers could continue to generate acceptable profit margins. There are no problems finding employees, even given the labor shortage. Koll appealed to the negotiators to come to an agreement without a strike, “everyone is fighting.”c
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Image: GregorHartlPhotography
Source: Nachrichten
