In an event held at the legendary and always current Teatro Colón and hosted by Rodolfo Barili, journalist ambassador and user of the Bavarian brand, BMW Group Argentina received its guests in the magnificent Golden Hall for the launch of the new BMW 5 Series. Accompanied at the entrance door by a BMW Germany has sponsored the Teatro Colón for three seasons, in an agreement that allows its great performers from abroad to enjoy their transfers in BMW vehicles during their stay in the country.
More than 40 journalists accompanied BMW Group Argentina in this momentous launchamong whom was Diego Leucowho is also a friend and user of the brand.
“It is a great pleasure for the BMW Group Argentina team to extend our product offensive in the highest ranges with the arrival of the new BMW 5 Series, one of the brand’s most emblematic sedans both internationally and locally. Its arrival will cover an interesting executive demand, which seeks a high level of comfort without sacrificing dynamic performance. At the same time, presenting at this event the return of the top of our range with the very elegant BMW X7 marks the return of the complete three from MINI and four from BMW Motorrad throughout the year 2024,” said Ivana Dip, CEO & Managing Director of BMW Group Argentina, regarding the brand new models.
bmw8.png
It should be noted that, in addition to the product innovations, in 2024 the company locally presented the highest technology in digitalization and connectivity with the introduction of BMW ConnectedDrive in its cars and introduced the new concept of image and experience of its showrooms, Retail.Next , with a new location in Puerto Madero.
BMW1.png
For his part, Leandro Larregina, Sales and Network Development Manager of BMW & MINI, commented on the launch that “Technological innovation and sportiness in a luxury sedan are the characteristics that highlight the 5 Series. With its hybrid engine that provides new technologies, great power that is harnessed through xDrive all-wheel drive and very complete equipment that includes the M Sport Pro package, this model reaches the highest international standards.”
Coming from Dingolfing, Germany, the eighth generation of the BMW 5 Series arrives in our country with its 550e xDrive version. This offers a plug-in hybrid propulsion system (PHEV) belonging to the fifth evolution eDrive technology that, thanks to the joint work of its six-cylinder, 3.0-liter, 313 HP combustion engine with its 197 HP electric torque, can deliver a maximum combined power of 490 HP and travel approximately 90 kilometers in 100% electric mode.
At the same time, the total torque of the hybrid system together with the intelligent all-wheel drive system and the eight-speed Steptronic automatic transmission allows the 550e xDrive to accelerate from zero to 100 km/h in just 4.3 seconds. Its maximum speed is 250 km/h, while its battery has a capacity of 19.4 kWh and can be charged in about 3.5 hours with a 7.4kW charger.
bmw7.png
With a three-year warranty or 200,000 kilometers, the new BMW 550e xDrive M Sport Pro is sold in the official BMW dealer network with a sales price of USD 179,900.
Extended safety with the plus of BMW ConnectedDrive
With a provision of driving assistance and safety elements at the height of its class, this model includes the Driving Assistant Professional package (driver assistance system based on camera and radar), the Parking Assistant Professional (side parking assistant , perpendicular and with remote assistant from the My BMW App, extended range automatic reversing assistant with camera system and 200 meters of recognition, and the possibility of recording up to 10 common maneuver routes) and functionalities such as the pressure indicator in all four tires, acoustic protection for pedestrians and front airbags (front and side) and head for all four seats.
Beyond all this equipment, the first BMW 5 Series with BMW ConnectedDrive in Argentina (service included and without charges for this market) also benefits from possibilities such as the intelligent emergency call, the BMW Roadside Assistance remote service (to receive advice, solve a problem or request mechanical assistance), the large number of functionalities integrated in the My BMW application, the navigator maps with live updates and the BMW Digital Key Plus, which transforms the mobile phone into a shareable digital access to enter and start the vehicle without the need to possess the key physics.
bmw4.png
BMW X7: the new reference in the Premium segment
With unprecedented comfort and a new, more striking design, the brand’s most extensive BMW
Marketed in its sporty M60i xDrive version, this SAV (Sports Activity Vehicle) has a powerful 4.4-liter V8 gasoline engine with a Mild Hybrid system that delivers up to 530 hp, a figure that guarantees great emotions and excellent performance.
“Its mechanical capacity, luxury equipment and large size, with three rows of electronically adjustable seats, make the BMW kilometers and is marketed with a sale price of USD 289,900.
bmw6.png
bmw3.png
Source: Ambito
