Djoko Susanto began selling products in a traditional market and today leads one of the largest convenience store chains in Indonesia.
Djoko Susanto It is a clear example of how perseverance and business vision can transform a life. From his humble beginnings in a small food posthas managed to build an empire with thousands of convenience stores. Today, he is considered one of the richest men in Indonesia, with a fortune that continues to grow.
His story is that of a young man who, despite the difficulties, managed to ascend in the business world. From its beginnings in a traditional Yakarta market to the expansion of its store network, the billionaire showed that the opportunities are available to those willing to take advantage of them.
Who is Djoko Susanto
Djoko Susanto was born on February 9, 1950 in Indonesia, being the sixth of ten brothers. His childhood was marked by economic difficulties and for the lack of formal educationsince due to government policies, Students with Chinese names could not attend public schools. He only reached the first degree of education, but never stopped fighting to get ahead.
To the 17 yearsbegan to work in the small food post that their parents had in the traditional market of passing Arjuna, in Yakarta. Thence, was expanding his businessfirst selling cigarettes and then opening more positions. His venture did not go unnoticed, and soon attracted the attention of PUTERA SAMPERNAa mogul of the Clavo cigar, with whom he established a successful association. Together, They opened a series of discount supermarkets that laid the foundations of what would be a business empire.
In 2005, after the SALE BUSINESS OF SAMPERNA CIGARILLOS A Philip MorrisSusanto acquired total retail business, which later transformed into Alfamart. Thanks to its vision and ability to adapt to market demands, the project grew exponentially, becoming one of the largest chains of indonesia and the Philippines convenience stores.
Alfamart.webp
What is Djoko Susanto’s fortune
Djoko Susanto’s fortune has been mainly driven by Alfamart’s success, which today has more than 22,000 stores in Indonesia and 2,000 in the Philippines. Its net assets, estimated in 4.1 billion dollars in 2024he has consolidated it as one of the richest entrepreneurs in his native country. In addition, the billionaire diversified his interests by acquiring a participation in Bank Aladin Syariah in 2022, which allowed him to expand his influence to the financial sector.
Source: Ambito
