The different tax pressure between the two countries and a totally open and competitive market on the other side of the mountain range, explain this situation. On the other hand, Chile does not have radical automotive factories and its entire offer is imported.
According to a report by the main online portal of purchase and sale of vehicles from the neighboring country, Chileanos, He announced the “2024 radiography of the automotive market”report where industry behavior, brand preferences and vehicle models most demanded by users on the web is revealed, according to the AS.com,
The most impacting data, from the Argentine look, is that the prices of the cars for 2024 had, in Chile, a slight decline. Instead, more than 70%increased in Argentina. It is true that they rose less than inflation, but the increase is considerable.
“The figures, which consider more than 169 million searches during 2024, show that the SUV segment continues to lead at a general level with 38% of the preferences, followed by the bodies sedan and hatchback both with 22%, finally, finally, Trucks with 18% participation, which despite not being one of the most popular segments, the Picks-Us lead the first four places in the ranking of the most wanted vehicles in Chileanos, ”the portal published.
This report also included the list of the 10 most wanted car brands, where it was obtained that the favorite is the oval, Ford with 7%of the preferences, followed by Toyota (7%), Chevrolet (7%), Mazda (6%) and BMW (5%). And down, they complete the top ten peugeot marks (5%), Suzuki (5%), Volkswagen (5%), Kia (4%) and Nissan (4%).
Inés Guitarte, CEO of Chileautos explained that “the trend of brands continues to point towards traditional suppliers, leaving the absence in our ranking of brands of Chinese origin, which despite having grown significantly at the production and technological level, still They have failed to achieve the confidence and recognition that traditional brands have worldwide, therefore, they have a great challenge for this year. ”
Continuing with the breakdown of the report, although the SUVs lead the searches in body, Chileanos also revealed the top 20 of the most wanted vehicles, where the trucks lead the first four positions. It leads the ranking La Pick-up Chevrolet Silverado with 818,100 views, followed by the Toyota Hilux with 724,548 of the preferences. In the 3rd place is the Mitsubishi L200 with 694,769 of searches. In 4th position, the Ford F-150 pick-up with 645,994 visualizations. Only in 5th place appears a SUV, the Toyota Rav4 with 619,138 of searches.
Regarding prices, Guitar, CEO of Chileanos said that “there was a downward trend of used cars prices, due to the increase in the offer and the arrival of new brands and models to the country. If we compare the average price of the published cars in 2024, compared to the previous year, it has decreased by 2%, that is, they went from an average of $ 17,876,585 in 2023 to $ 17,527,519 in 2024 ″.
As for the variation in body prices, the category that experienced the greatest fall during 2024 is the sedans, with a 6.7%decrease, the truck segment follows with a fall of 3.3%, Then the hatchback segment with a decrease of 1.7% and finally the category that did not present fluctuations in its price are the SUVs with 0.0%.
Source: Ambito
