Business is great online. The Hamburg wine retailer Hawesko, which also operates more than 300 shops in the Jacques’ chain, is seeing growing demand online.
The ongoing online trend in the wine trade has driven the sales and earnings of the Hamburg wine retailer Hawesko to new heights.
Based on preliminary figures, group sales climbed by 10 percent to 680 million euros last year. Earnings before interest and taxes (EBIT) increased by a good quarter to 53 million euros, as Hawesko Holding AG announced in Hamburg on Friday. Hawesko did not say what the bottom line profit was. The full annual report is scheduled to be presented on April 21st.
Growth driver e-commerce
“The double-digit growth in sales in 2021 results in particular from the increased demand in the e-commerce segment,” reported the listed company. Hawesko sees itself as Europe’s leading specialist retailer and is active in online sales with the Hawesko brand, with more than 300 shops in the Jacques’ chain, but also in stationary retail. Since the beginning of the Corona pandemic, the wine retailer has benefited from the boom in online trade, which has also accelerated in other retail sectors. Hawesko boss Thorsten Hermelink is convinced that the trend towards buying wine online will continue after the end of the pandemic.
Hawesko started 2021 with an increase in sales of 28 percent. “In the first quarter of 2021, home consumption in the wine market peaked due to a tough lockdown combined with a low vaccination rate,” the statement said. “Due to the ending pandemic situation, the Management Board does not expect to be able to repeat the exceptionally high result of the previous year in the first quarter of 2022 and expects a slight decline in sales compared to the previous year.” Hawesko did not make any precise forecasts for the 2022 financial year, but was confident that the end customer business would “permanently be well above that of the pre-Corona period”. “That makes us optimistic overall for the 2022 financial year,” says Hermelink.
Source: Stern
Jane Stock is a technology author, who has written for 24 Hours World. She writes about the latest in technology news and trends, and is always on the lookout for new and innovative ways to improve his audience’s experience.
