In a continent that ages rapidly, and in a country where almost 12% of the population exceeds 65 years according to INDEC, this proposal seeks to mitigate the effects of unwanted loneliness.
In a corner of Chacarita, the Laddor Vador Foundation will present Ledor studythe first multimedial platform made by and for the elderly in Latin America. In a continent that ages rapidly, and in a country where almost 12% of the population exceeds 65 years according to INDEC, this proposal seeks to mitigate the effects of unwanted loneliness.
Because behind demographic aging one of the most silenced social challenges of the 21st century: unwanted isolation. According to a report from the Argentine Catholic University, Two out of ten older people in our country feel alonea figure that grows between those who live without company or with limited support networks. And while loneliness seems to be an intimate experience, its effects are public, depression, cognitive impairment, fragility, chronic diseases and greater risk of premature death, according to the World Health Organization (WHO).
A voice that emerges
Ledor study is born in response to this reality. It is not simply a communication channel, but A tool for reconnection, visibility and empowerment of those who have often been relegated from public and cultural space. It is, in the words of the General Director of the Foundation, Sergio Kucuvky, “much more than a new medium; it is a way to give rise to the voices of the elderly and put them into action to build a diverse, inclusive and richest society from the complicity between generations.”
Through the production of podcasts, interviews and creative workshops, the elderly who participate in Sedor study address issues such as longevity, well -being, affective links, culture and identity. All under a slogan of Not talk about older people, but with them.
The initiative began as a radio workshop at the Ledor Vador home, coordinated by Gabriel Katz, communicator and reference in Gerontology. From there, this platform was created that today is consolidated as an intergenerational proposal with regional ambition.
Loneliness, a structural problem
Talking about loneliness in old age is also talking about inequality. The Economic Commission for Latin America and the Caribbean (ECLAC) warns that One in four largest in the region does not have adequate incomeand only 47.6% access a contributory pension. In contexts of economic precariousness, work informality and fragmented care systems, isolation becomes a structural reality.
And despite the fact that life expectancy increased significantly, the great challenge is to ensure that those years won are lived with quality. For that, the UN and the Pan American Health Organization promote the Decade of healthy aging (2021-2030)which promotes the strengthening of communities, the fight against age and the integration of the elderly in all areas of social life.
Digital inclusion as a right
One of the most innovative aspects of Ledor study is its commitment to digital inclusion. In a region where access to technology remains unequal – and where many older adults are not digitally literate -, The right to connect becomes a new social right.
Ledor studio is a lighthouse on that path. An experience laboratory that invites you to imagine another longevity: more connected, more active, more significant. And that reminds us, in times of algorithms and vertigo, that Communication is a right.
Source: Ambito
I am an author and journalist who has worked in the entertainment industry for over a decade. I currently work as a news editor at a major news website, and my focus is on covering the latest trends in entertainment. I also write occasional pieces for other outlets, and have authored two books about the entertainment industry.
