15 years passed. Oasis He announced his return, began his tour and revolutionized the industry. The separation of Gallagher brothers In 2009 he marked a break for the band’s fans Britpop, who had to wait almost two decades and dream big to see in a stage again Noel and Liam together.
In August 2024 Oasis announced its meeting with the confirmation of the World Tour “Oasis live ’25”, Where all dates are SOLD OUT. With a first step by United Kingdom And on the way to other continents, the Gallagher They advance their tour with millionaire economic figures and a great increase in views of his songs.
The tour of oasis It is a propeller of economic growth that occurs and expands for everything that entails: entries, lodging, merchandisingand other types of consumption. The Nostalgia for the 90s And the current need not to stay out of anything, worked as a powerful combination to exhaust stadiums and cause a frantic fury in all followers. The “Oasismanía” It is real.
The millionaire fanaticism for Oasis: economic and musical figures of the revolutionary Tour of the Gallagher
Inputs and lodging
The shows stage in United Kingdom (Cardiff, Manchester, London, Edinburgh), raised approximately U $ 327.5 millionwith 1.4 million tickets soldaccording to a report made by the University of Salford.
The Gallagher They played at home and enhanced with their shows an economic contribution of US $ 1278 millionof which U $ S740 million They belong to the communities of the place, taking into account from retail shops to transport.
He fury exceeded the value of the tickets and was reflected in all the spaces and things in which fans could consume. In some locations, Accommodation searches During the sale of tickets they recorded increases from up to 7500%according to the same study. The fans They spent near U $ 225 million In transfer and accommodation, with places that tripled their values in the offers.
Music
When they started the tour, Oasis I had around 24 million of monthly listeners in Spotify. Currently, the number amounted to 32 million. The social context and social networks were great propellants of this phenomenon. The growing and visible Nostalgia for the pastespecially the 90s, invited new people to go up to the wave of Fanaticism for Oasis.
The views From his songs and streaming platforms were another of the focus points of profit. After the announcement back of Oasis, Spotify registered a 690% increase in reproductions. Themes that sound again and reappeared in the charts as if we turned the time almost 20 years ago.
The beginning of the tour increased reproductions in USA of 7.3 million to 12.5 million – that is 71% – in just one week, according to Luminete. That was the beginning of the boom. When the band arrived in the US, the catalog reached a peak of 15 million In the first week of September.
Merchandising
Today we seek to belong and get what we see in a trend everywhere. Oasis It was in charge that the feeling of need He was beyond the concerts and will also be installed in the merchandising. With one Vintage aesthetics and rebel characteristic of the 90 ‘, the collection of clothes and accessories of the Gallagher It was rage.
From AU $ S54 to US $ 115 t -shirts, merchandising raised others U $ 255 million in the United Kingdom (without taking into account the unofficial and authorized sale). It doesn’t matter if you didn’t get tickets to any of the shows, at least buy something from the band’s collection can Relieve that sense of inclusion.
Oasis (1)
@Adidas
With most of its sold out garments, the collection of Oasis x adidas exploded in social networks. The Soccer style t -shirtto a value of U $ S110became a trend and one of the most sought after. The brand has already announced that the collaboration will soon reach Argentina.
He Return from Oasis He led the extremes: from the confrontation of millionaire figures, and the frustrated aspiration of fans to a dream reality. This revolution and musical madness and economic It just begins, since the band is making half of the tour. With two sold out dates in Buenos Aires On November 15 and 16, Oasis He returned stronger than ever. The music beat and the differences were left sideways to see the Gallagher On a stage.
Source: Ambito
I am an author and journalist who has worked in the entertainment industry for over a decade. I currently work as a news editor at a major news website, and my focus is on covering the latest trends in entertainment. I also write occasional pieces for other outlets, and have authored two books about the entertainment industry.
