Film studios ask the Indian government to reinforce copyright and limit the use of their content by AI tools.
Group of Hollywood and Bollywood are putting pressure on indian committee to strengthen the protection of auto rightsry prohibits Artificial Intelligence (AI) companies from using their intellectual property to train modelsaccording to letters from industry representatives sent to the committee that advises the government on AI legislation.
The film industry fears that AI tools will collect videos, images and clips on the internet protected by copyright, including trailers and promotional material, and which may even introduce pirated content on their platforms. The current Indian law is not adapted to the challenges posed by artificial intelligence in copyright mattersso the studies are looking for a stricter legal framework.
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Indian committee analyzes AI regulation
This year, the government created a committee composed of lawyers, industry representatives and executivescharged with examining whether copyright law is sufficient against challenges of artificial intelligence and to make recommendations for protect content creators.
The Motion Picture Association (MPA), which represents Warner Bros, Paramount and Netflix, and the Producers Guild of India They requested to maintain the protection current and promote a licensing regime. Uday Singh, managing director of MPA India, warned that allowing blanket exceptions for AI could “undermine the incentive to create new works and erode copyright protection.”
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Nitin Tej Ahuja, director general of the Indian guild, said licensing is essential for creators’ income and the sustainability of the local film industry.
Next steps and expectations
The Indian committee is finalizing its recommendations, which will be presented to senior government officials in the coming weeks. Until now, officials of the Ministry of Commerce and the unions did not make public comments on the letters or the final measures they could take.
Source: Ambito
I am an author and journalist who has worked in the entertainment industry for over a decade. I currently work as a news editor at a major news website, and my focus is on covering the latest trends in entertainment. I also write occasional pieces for other outlets, and have authored two books about the entertainment industry.
