“We are talking about a movie that is 13 years old, that people can see at home,” he says. Paul Dergarabediansenior media analyst Comscore for the portal Variety. “The big draw is the Imax presentation. ‘Avatar’ is serving as a reminder of how great Pandora’s images look on the big screen.”
In the United States, Cameron’s film ranked third in the box office charts behind more recent releases such as Don’t Worry Darling of Olivia Wilde (US$19.2 million) and The Woman King directed by Viola Davis ($11 million).
In the rest of the world, where Avatar making over 70% of its money, the remastered version ranked first in smaller markets like France ($2.9m), Italy ($1.5m), Singapore, and Thailand. Other top territories were Germany ($1.3 million), the UK ($1.3 million), and Korea ($1.3 million).
Ever since Avatar returned to theaters on a random weekend in September, box office goers have been buoyed by Cameron’s long-awaited sequel, which hits the big screen on December 16.
“If the relaunch underperformed,” Dergarabedian said, “that would be the first indicator that, oh, oh, there may be a problem. [para la secuela]. But this is very encouraging.”
When Avatar Debuting in 2009, the film generated a solid but barely record opening of $77 million at the US box office. However, the film had unparalleled stages and remained a huge draw for months, buoyed by exceptional word of mouth, 3D screenings, and plenty of repeat viewings. It held the No. 1 spot for a record seven consecutive weeks and stayed in the top 10 for over three months, eventually rising to $760 million in North America.
David A Grossrun by film consultancy Franchise Entertainment Research, predicts that Avatar: The Way of Water “It will certainly debut in a big way.” But, he adds, to replicate the commercial success of Avatar and generate at least $1 billion globally, the sequel needs to “engage and expand the public imagination as the first film did.”
Source: Ambito
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