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On Tuesday, Adidaswhich distributed the fashion line Yeezy de West, terminated its agreement with West, a move it estimates will impact its bottom line of up to $246 million this year alone.
In a statement, the sportswear brand, referring to West by his pseudonym “Ye”, said: “Adidas does not tolerate anti-Semitism and any other type of hate speech. Ye’s recent comments and actions have been unacceptable, hateful, and dangerous, and violate the company’s values of diversity and inclusion, mutual respect, and fairness.”
CAA stopped representing West amid a growing call to boycott the rapper’s controversial comments about the Jewish people, which led to his Twitter and Instagram accounts being restricted. Over the weekend, his comments also encouraged a group of protesters in Los Angeles to give Nazi salutes on the 405 freeway, hanging a banner that read: “Kanye is right about the Jews.”
Additionally, an entire documentary about West has been removed in light of his recent anti-Semitic comments, according to studio executives. MRC Modi Wiczyk, asif satchu Y Scott tenley.
Entertainment industry figures including Emanuel and Bob Gersh of the Gersh AgencyThey urged companies working with West to cut ties with the rapper.
Source: Ambito

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