Joe Berchtold, President of Live Nation -Ticketmaster’s parent company- told the committee in written testimony that “industrial-scale ticket scalping” was to blame of the company’s problems late last year during the sale of tickets to Swift’s concerts. “In retrospect, there are several things we could have done betterWhat stagger sales for a longer period of time and do a better job of setting expectations of fans to get tickets,” Berchtold admitted anyway.
SeatGeek CEO Jack Groetzinger said in written testimony that “innovation in live event ticketing has been held back” because Live Nation “controls the world’s most popular artists, ticketing systems and even many of the venues”. Groetzinger added that 12 years after the merger “Ticketmaster’s dominance of the primary ticketing market enduresinsulated from significant competition, despite a highly unpopular product offering system whose rulings have become front-page headlines.
Taylor Swift
Taylor Swift
In November, Ticketmaster canceled ticket sales scheduled for Swift’s tour after she more than 3.5 billion requests from fans, bots and resellers saturated his website. The company argued that bots used by scalpers were behind the Taylor Swift debacle, and Berchtold is expected to ask for more help to fight the bots who buy tickets to resell them, sometimes at astronomical prices.
Taylor Swift could arrive in Argentina in October
Taylor Swift continues to grow in popularity and in 2022 announced that will go on tour again, after five yearsto present his album midnights under the eras tour. Now a series of rumors seem to indicate that the singer might come to our country in october of this year.
Taylor Swift Midnights.jpg
In these last days, a local outlet in the city of La Plata He reported that Swift will perform at the Estadio Único in the early days of October. According to the newspaper El Dia, the organization would have already requested permission to set up the operation for the shows that would take place on 6 and 8 of that month.
Even though neither the producer nor the artist have confirmed this information, social media gone crazy with the possible arrival of the singer. For several days now Taylor continues to be a trending topic for the reactions of their fans in our country.
Source: Ambito
I am an author and journalist who has worked in the entertainment industry for over a decade. I currently work as a news editor at a major news website, and my focus is on covering the latest trends in entertainment. I also write occasional pieces for other outlets, and have authored two books about the entertainment industry.
