Amazon began communicating to subscribers of its streaming content platform Amazon Prime Video which starting January 29 of next year will include “limited ads” with the movies and series on its service.
This confirms what The Wall Street Journal and then Variety announced at the end of last September, when they commented that Prime Video would include a more affordable plan with ads and that it would reach the United States and different countries in Europe. Among them, Spain.
“Limited ads” on Amazon Prime Video
Now media such as The Verge indicate that the company has begun to notify Prime Video subscribers that They will have to pay more if they do not want to have ads on your monthly or annual plan.
Through an email sent to these users, it has indicated that it will begin to show “limited ads” with the movies and programs on its service starting January 29, 2024.
The firm has indicated that, thanks to this initiative, it will be able to “continue investing in attractive content and continue increasing that investment over a long period of time”, as stated in said technological portal.
With this, it has acknowledged that it aims to achieve “a significantly smaller number of ads than television and other streaming service providers”, although it has not clarified how many ads it expects to include in its subscription.
Streaming platforms and ads
In this sense, it is worth remembering that Amazon Prime Video It would not be the only subscription service that opts for an advertising-supported plan, since they make use of it Netflixfor 5.49 euros per month, and Disney+for a fee of 5.99 euros per month.
Finally, Amazon has indicated in its statement that customers will have the option to pay an additional $2.99 per month to continue avoiding ads on their accounts and that it is not necessary to do anything with the subscription if they want to maintain the current price.
Amazon Prime Video in Spain has a price of 4.99 euros per month or 49.90 euros per year, while the subscription fees for the Amazon Student modality are 2.49 euros per month and 24.95 euros per year.
Source: Ambito
I am an author and journalist who has worked in the entertainment industry for over a decade. I currently work as a news editor at a major news website, and my focus is on covering the latest trends in entertainment. I also write occasional pieces for other outlets, and have authored two books about the entertainment industry.
