“We can say that it was a hybrid year in terms of face-to-face and virtual activities in which Argentines participated, and this ‘going out again’ was clearly reflected in the terms that grew the most in searches this year”, explained Florence Sabatini, Director of Communications for Google Latin America.
In that sense, he pointed out that “The year in search”, which makes up a compilation of the events, figures and themes that represent the collective gaze of Internet users, “shows that people have asked less about the Covid and clung mostly to sports tournaments, they reconnected with the Argentine team and national athletes, and showed a marked interest in elections and entertainment. “
In the field of film and television content, the latest edition of the musical reality show “The Argentine Voice”, whose winner was the young man from Córdoba, Francisco Benítez, ranked first in the ranking of the most googleed productions.
They follow him closely “The Squid Game “, the violent and highly successful survival drama and suspense series created by the South Korean screenwriter Hwang Dong-hyuk, and “MasterChef Celebrity”, the cycle led by Santiago del Moro with the famous jury made up of chefs Donato de Santis, Germán Martitegui and Damián Betular.
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Telefe
Below are the latest film in the Marvel Cinematic Universe, “Eternals”; the Turkish soap opera broadcast on Telefe “Doctor Milagro”; the historical romance series “Bridgerton” and “Cobra Kai”, the “revival” of the “Karate Kid” movie franchise, both from the streaming platform Netflix.
Finally, the film -also from Marvel- “Black Widow”, the Spanish strip “Sky Rojo” and the Argentine miniseries “Okupas”, which in 2021 celebrated its 20th anniversary, complete the list of the most sought after by Argentines. and Argentines.
Meanwhile, football, which saw the public return in person after several months of capacity restrictions for health reasons, also had its privileged place among the topics of greatest interest, with the Copa América at the top of the list, followed for the qualifying rounds for the Qatar World Cup 2022 and the Copa Libertadores 2021.
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FIBA
The big surprise in the sports field was given by the NBA, which ranked third in the general list of trends, in an appearance that Google explains due to the participation of Argentines Facu Campazzo, Leandro Bolmaro and Gabriel Deck in the teams of the Denver Nuggets, los Minnesota Timberwolves y los Oklahoma City Thunder, respectively.
The report “The year in searches”, based on the fastest growing queries made in the country in different categories, was made based on data from more than one billion searches that users of the platform made during the year , through public tools of the site such as Google Trends.
Source From: Ambito
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