On the other hand, there were cities where the incidence of demand for foreign tourism improved the equation, as Buenos aires city and San Carlos de Bariloche. “Destinations like El Chalten and El Calafate registered monthly demand percentages close to 80%while Ushuaia with values above 90%“, he exemplified Ferrucci.
In general, the demand regarding February is still delayed compared to previous years: La Costa has good expectations and, in contrast, the area of NOA, Mendoza, Córdoba and Iguazú is more complex, with projected occupancy values low.
Destinations that end January with adverse figures
La Costa, Province of Buenos Aires
Days ago, the governor of the Province of Buenos Aires, Axel Kicillofhe assured from the town of Mar Chiquita that “the impact of the Government’s economic policies can already be observed: we are in a heterogeneous season in which all the indicators of popular tourism have worsened”.
“Although in some destinations the tourist influx is maintained compared to last year, Occupancy, expense levels and lengthened stays have fallen sharply“, highlighted the Governor.
In that sense, and with respect to monthly arrivals 2024, the projection is around 1,394,000 tourists, 4% less than the same period in 2023. Meanwhile, at the occupancy level, the Hospitality sector registered 60% occupancy; Cabins, 92%; Apartment complexes, 67%; and Camping, 59%. The spas, for their part, had 59% occupancy.
“Although it is proportionally less, the balance is a lot of peoplewith strong peaks on weekends and with a significant drop during the week. Spending has obviously decreased“, he stated exclusively to Ámbito Gustavo SosaDirector of Tourism of the Ministry of Tourism, Marketing and Sustainable Development of La Costa.
Looking ahead to February, bland He announced that “There are good expectations for what is the first week of Februaryeven Carnival. But from there I don’t think it will happen.” For his part, and according to Ferrucci, Pinamar and Mar de las Pampas They currently project a “monthly occupancy close to 50%”where the demand for the long weekend is estimated at 60%.
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Pixabay
Villa de Merlo, San Luis
The tourist destination closes the month with an average occupancy of 71.5% (in 2023, the percentage was 85%). A little more than half (51.6%) of the travelers arrived from Buenos Aires; 12.9% from Mendoza; 9.6% from St. Louis; 6.4% from Santa Fe, San Juan and Entre Ríos; and 3.2% from Córdoba and La Rioja. And almost half of the travelers (50%) arrived in family groups, followed by the typical family of four (32%).
On the other hand, and being a curious fact, 66.7% of tourists came to Merlo for the first time, while 20.8% do it frequently two or more times a year. The reasons for choosing the destination are based on nature (62.5%), tranquility (25%), value for money (4.1%), adventure tourism (4.1%) and proximity (4.1%). .
The number of overnight stays is around 4.83, that is, almost five days of accommodation. During that period, the stipulated spending level for a family of four is $35,900 per person. Includes accommodation, fuel, meals and excursions, among others. “But the reality is that this consumption is not reflected, reaching $29,700 per person in a family group. We thus notice a decrease in consumption that is reflected in gastronomy and excursions“, reported Santiago TroboSecretary of Tourism of the Villa de Merlo.
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San Carlos de Bariloche, Black river
The statistics of one of the favorite cities for tourism show a 77% average occupancy, a percentage lower than the 85% registered in the same period last year. Total, 81,317 passengers They made use of the tourist services of the destination.
Considering that there are 30,400 places enabled, among which some had more or less demand and supply during the month. “Since we took office we set out to combat all informal apartments, a decision that made many move to formality, thus allowing us to have more accurate data. Both the first and second fortnights met the planned tourist goals“said the local Secretary of Tourism, Sergio Herrero.
Bariloche It is a destination frequently visited by Argentines, Brazilians and Chileanswhose latter group tends to travel more in February. For this reason, the authorities will promote tourism policies during the month with a focus on Chili. The expectation is to reach 65% of occupancy, with a greater number of people during the first fortnight. At the moment they do not have occupancy data on the XL Carnival weekend.
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Pixabay
Jump
The first week of January in Jump was “quite below” than it was the same month last year, but then there was a “considerable rebound” week by week, he said Gustavo Sosain charge of the province’s tourist press area. “Currently we are in numbers similar to those of 2023”he added.
Looking ahead to February, and considering the national economic context and the uncertainty of Argentines about going on vacation or not, bland predicts that the current upward trend “will continue to grow, thus having a season similar to last year“. It is worth mentioning that the province’s tourism strong point was never summer, except for recent years when the policies and promotions of the destination increased.
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Rosario, Santa Fe
Alejandro Pastorepresident of the Hotel, Gastronomic and Related Business Civil Association of Rosario (AHEGAR)announced that “expectations for February are as always very good. The long carnival weekend is a great opportunity to receive visitors and Rosario offers a lot. We have a very wide and varied cultural agenda, with music, theater and festivals, in addition to activities linked to the river and the island. Our city has kilometers of river coast and the possibility of visiting the wetland islands, which makes up a very large offer for all tastes“.
“And we also stand out as gastronomic destination. In rosary beads You can go out to eat and have a drink in any of the city’s culinary corridors, and visitors will find top quality products and services. That’s why we see it with good eyes, because we know that the city is ready“.
In February a series of Davis Cup in Rosariotherefore, since DROWN they expect “the event will have a positive impact on tourism”.
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Santa Cruz
He Santa Cruz Tourism Economic Observatory published the monthly report with the main provincial tourism indicators for January 2024. Among other points, it analyzes the entry of visitors to National Parks, the total number of passengers entered via air (embarked + disembarked), the total number of commercial flights (takeoffs + landings ) and the entry of tourists through border crossings. It is worth mentioning that the organization works on a monthly basis, that is, in January they have the statistical data for December.
“International tourism is growing, but national tourism is declining due to the country’s economic situation. The trend has been maintained like this since November,” he clarified Andres Markic, Provincial Director of Tourism Santa Cruz. “Today the expectation is that more foreign tourists will enter the province,” he added.
A total of 92,976 visitors were registered in the Los Glaciares National Park, a figure made up of 65% foreigners and 35% nationals. It is worth mentioning that compared to the same period in 2022 there was an increase of 28.5%. Meanwhile he Patagonia National Park It received 762 visitors (77% national and 23% foreign), 56% less compared to the same month in 2022.
Regarding the commercial flightshe El Calafate Airport registered 844, a figure that – compared to the same month in 2022 – varied by 26.3% more. While they were reported 291 in it Rio Gallegos Airport7% less than in December 2022.
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Neuquen
The Minister of Tourism of Neuquen, Gustavo Fernández Capietstated that the tourist movement during the first 15 days of January exceeded projected expectationswith a load factor of 68%. At the moment, they do not have monthly balance data. total.
According to the survey carried out by the Ministry of Tourism provincial, among the measurements, destinations such as Villa La Angostura with 81% occupancy; San martin de los andes with 73%; Junin of the Andes with 77%; Villa Pehuenia – Moquehue with 72% and aluminized 62%. The data from northern Neuquén also stands out in locations such as Andacollo with an occupancy of 85%; Huinganco and The sheep with 60% in both locations; Varvarco with 88% and Chos Malal with 57%. In the thermal area, Caviahue reached an average of 58%; Copahue 68%, and the capital of Neuquén reached 52%.
“We closed a better first fortnight than we thought a priori, when before entering this first fortnight we had measured percentages of reservations and we had 15% less than last year, and the reality is that now that we have evaluated occupancy we achieved a positive balancealways having as a framework the national situation that was of great uncertainty and in many destinations a significant drop,” he assured Capiet.
Finally, he stated that “we always say that we are going to evaluate the season day by day, but with these 15 days that we have already traveled, and how the demand has been behaving, We have great faith in ending up having numbers very similar to last year’s”.
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@Turismovla
Source: Ambito
I am an author and journalist who has worked in the entertainment industry for over a decade. I currently work as a news editor at a major news website, and my focus is on covering the latest trends in entertainment. I also write occasional pieces for other outlets, and have authored two books about the entertainment industry.
