Find out about all the changes made by El Nueve due to high competition with streaming programs and other channels.
There is news on the small screen: El Nueve has new programs to stay among the most chosen channels.
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Although Channel 9 be one of the leading channels on the national small screen, the channel organization was forced to make some changes to your grid due to several reasons: lowering costs, improving audience numbers and the boom in streaming programs.
The latter has caused many celebrities to move to the channels or programs that appear on platforms such as Youtube, Twitch, among others, becoming a headache for television channel executives. These media are having very high audience levels and it is mainly due to the paradigm shift within the new forms of communication. It is mainly young people who do not consume traditional television content and that is why many channels, like El Nueve, are forced to make all kinds of changes to their grids and investments.
What are the changes in the programming of El Nueve?
The weak leg of the channel, in terms of numbers, are the weekends. That’s why Channel 9 already premiered “The Caste is in Order“, a political humor program hosted by Juan di Natale and Agustina Kämpfer which goes every Saturday at 9pm. In addition, it also came out “DNA“, with the leadership of Tomas Mendez which continues the same day from 10 p.m. Likewise, it was confirmed that the Coco Sily and Diego Perez They will have their program launching in the middle of the month. “The Deconstructed” It will go on Saturdays starting at 8 p.m.
On Sundays in prime time you can see Edith Hermida and Maia Chacra in “Planet 9“, a program with fresh content linked to music with artists and live shows. It will be the debut of the historic columnist of “blessed“as the conductor of her own cycle.
With the intention of reducing costs, the midnight edition of the news went off the air (“Telenueve to Closing“). El Nueve and Flow reached an agreement to show fiction from 11:30 p.m. to 12:15 a.m. on “The Night of Flow“. In the same sense, El Nueve plans to continue uniting the newscasts of the IP and Telenueveas was already done with “Sunrise“, the edition that comes out in the mornings from 7 to 10. According to channel sources, this idea is being evaluated to implement it in the midday cycle and with the Telenueve central station.
Within this plan, some programs will continue to be recorded, such as “Cooking Schools”, and the new season of “Welcome to Win“, the program of Laurita Fernandez who was successful with repetitions from his previous season.
Likewise, projects from independent production companies are in the development process, to later be launched in El Nueve. This approach marks a significant change in policy for the channel, which had previously opted to produce all of its programs in-house. Now, by opening up to external collaboration, El Nueve seeks to make the most of its available spaces by reducing costs.
Source: Ambito
I am an author and journalist who has worked in the entertainment industry for over a decade. I currently work as a news editor at a major news website, and my focus is on covering the latest trends in entertainment. I also write occasional pieces for other outlets, and have authored two books about the entertainment industry.
