Taylor Swift’s Kamala Harris post: Record number of visitors to election website

Taylor Swift’s Kamala Harris post: Record number of visitors to election website

Her support for Kamala Harris has led many Taylor Swift fans to engage with the US election.

Megastar Taylor Swift (34) has caused a huge increase in the number of visitors to the website “Vote.gov” of the US authority General Services Administration (GSA) after she publicly declared that she would give her vote in the upcoming elections to Kamala Harris (59) – not Donald Trump (78).

Swift spoke out in support of the politician in an Instagram post after the TV duel between the presidential candidates, Harris’ debate with former US President Trump.

“I will be voting for Kamala Harris and Tim Walz in the 2024 presidential election,” Swift announced online. And she explained to her 284 million followers why Harris was a good choice. “I’m voting for Kamala Harris because she fights for the rights and causes that I believe need a champion to represent them. I think she is a calm, gifted leader and I believe we can accomplish so much more in this country when we are led by calm, not chaos.”

The singer emphasized: “I did my research and made my choice. […] Remember, to vote you must be registered.”

Page views increased more than tenfold

She has obviously moved many of her followers directly. After Swift’s comment on Tuesday evening, the election information website “Vote.gov” recorded a total of 405,999 visitors within 24 hours, who were redirected to the site directly from one of the singer’s Instagram stories. This was confirmed by . That is more than ten times the number of visitors last recorded. Between September 3 and 9, there were an average of 30,000 visitors per day.

However, it is not known how many of the users who accessed the site via Taylor Swift’s post subsequently registered to vote. The site provides information about the election, but US citizens cannot register to vote there directly. The website directs visitors to their respective state websites. According to the GSA, on September 11, there were more than 27,000 new registrations from people who were referred via the website, and more than 80,000 people who checked their registration status.

Source: Stern

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