Netflix shares fell 10% in trading after Thursday’s close. However, the total of The company’s global subscribers reached 221.8 million.
In that context, Last week, Netflix raised prices in its biggest market, the United States and Canada, where growth is stagnant, according to analysts. and now looking to expand abroad. The company rode on a rollercoaster ride during the pandemic, with strong growth in early 2020, when people stayed home and movie theaters were closed, followed by a slowdown in 2021.
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Netflix captured more than 36 million customers in 2020 and 18.2 million in 2021. In 2022, Netflix subscriber growth is expected to level off and return to the pace recorded before the pandemic, according to analysts. Too it reported fourth-quarter revenue of $7.71 billion, in line with estimates.
The company’s upcoming programming includes new installments of “Ozark”, “Bridgerton” and “Stranger Things” and a documentary about Kanye West in three parts. But its competitors, such as Walt Disney Co and HBO Max, are pouring billions into creating new shows to grab a piece of the streaming market.
Source From: Ambito
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