In the first year of the Milei era, the products in the Christmas basket increased up to 186%, although, on average, they rose behind year-on-year inflation, according to a private survey.
December arrives and brings with it the first surveys of the Christmas basket. This Christmas is particular: it is the first of the Milei era and, although a slowdown in prices is observed, as of October there was accumulated inflation of up to 107%. Meanwhile, a private survey reflects increases of up to 186% in some Christmas products, but points out that, on average, the basket for these holidays rose below the Consumer Price Index (CPI), which was 193% year-on-year.
This is a survey by the consulting firm Focus Market, run by Damián Di Pace, together with Naranja The Christmas basket increased by 89% compared to 2023 and soft and foaming nougats are the items that rose the most, with year-on-year increases of 186% and 144%, respectively.
And, in this context, experts observe some defensive behaviors on the part of purchasing families.
Christmas basket: which are the products that increased the most and the least
Although the values may vary depending on the business and the area, the reference prices are between The three products that increased the most are:
- 120g semi-soft nougat, which rose from $890 to $2,542 (+186%);
- The 710cc pineapple sparkling wine, with an increase from $1,785 to $4,349 (+144%);
- The 90g almond nougat, with a variation from $1569 to $3685 (+135%).
On the opposite sidewalk, Those that became less expensive are:
- The 720cc cider, which in 2023 cost $1,760 and now, $2,000 (+14%);
- The 400g sweet chocolate bread with chips, which rose from $5,736 to $9,464 (+65%); and
- Peanut candy 80g, which increased from $743 to $1,263 (+70%).
“The inflation average, in general, decreases in its level of increases month by month. Compared to the same period in 2023, the prices of Christmas products reflected greater increases due to the uncertainty implied by the instability of the macroeconomic situation in Argentina. However, in the run-up to this Christmas, the level of average increase is below the average interannual inflation expected in December 2024,” he noted. Say Pace.
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How and when do we shop for Christmas?
The survey also refers to the consumption habits: 42% of the people interviewed He responded that he shops a week before Christmas Eve. Meanwhile, 29% start stocking a month in advance.
Regardless of when they decide to do it, The majority of those consulted assure that, when purchasing, they prioritize promotions and discounts (67%) and financing in installments (14%). Other aspects of interest are: discounts for payment with debit or QR (10%), last minute offers (7%) and free shipping (2%).
“He christmas pocket In addition to being on the lookout to take advantage of discounts, look for interest-free installment financing. Credit to the private sector increases in real terms and Argentines Up to 18 interest-free installments are encouraged. Christmas shopping has previously found a situation of very slow improvement in purchasing power in the country,” concluded Di Pace.
Source: Ambito
I am an author and journalist who has worked in the entertainment industry for over a decade. I currently work as a news editor at a major news website, and my focus is on covering the latest trends in entertainment. I also write occasional pieces for other outlets, and have authored two books about the entertainment industry.
