This economic trend was created by Gunter Pauli and is based on the promotion of the economy from consumerism.
The economy studies the most efficient methods to satisfy material human needs, using scarce goods. In that sense, there are different currents that aim at economic development coupled with the benefit of some sectors. Along these lines, a theory called red economy.
This trend was promoted by the Belgian economist Gunter Paulione of the names that delved deeper into the color-based economy system to differentiate companies, philosophies and work models.
The red economy, focused on consumerism
The red economy is a macroeconomic model that is based on consumerism as an engine of economic growth. In this model, the consumption of goods and services that are not strictly necessary is the center of wealth generation.
red economy.avif
Directly associated with the model capitalistthis current leads individuals to consume without thinking about the consequences. Unlike the green and blue economies, this type of irresponsible consumption is what causes increasing climate change. This is due to the use of the resource and the subsequent disposal of the rest in the form of waste.
Although you can find some advantageslike the savings by obtaining discounted prices thanks to quantity purchases or sharing expenses for the use of the goods or services associated with their acquisition, are more negative points.
On the one hand, the GDP (Gross Domestic Product)which measures the relationship between production and consumption, It does not have the parameters to measure the impact of gas emissions, the use of non-renewable resources, voluntary work and social and economic inequality..
Along the same lines, this irresponsible and irrational consumption causes the waste of resources. At par, there are unequal tax treatments and a certain lack of consumer protection.
Source: Ambito
I am an author and journalist who has worked in the entertainment industry for over a decade. I currently work as a news editor at a major news website, and my focus is on covering the latest trends in entertainment. I also write occasional pieces for other outlets, and have authored two books about the entertainment industry.
