Niche store is a role model

Niche store is a role model

At “g’lernt is g’lernt” women are brought in front of the curtain who have successfully embarked on their path to self-employment with an apprenticeship. This initiative by women in business shows young people that an apprenticeship is a successful educational and career path.

The Steyr entrepreneur Monika Feuerhuber was recently presented with the award on the MS Rudigier. Feuerhuber described to the students their careers from apprenticeship to entrepreneurship. She has been running the “niche shop” in Steyr since 2014 and specializes in self-designed small series and personalized gifts. The businesswoman now has six employees: “Even as a little girl, I wanted to run a shop.”

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