How does business Tinder work in Uruguay?

How does business Tinder work in Uruguay?

Match Your Business is a business platform that uses an intelligent algorithm to connect companies with different business models. The first stage is in Uruguay, but it will launch internationally soon.

Maria Jesus VillagranManaging Partner of Match Your Business explained to scope.com details of this new space for companies.

– What is the Match Your Business proposal?

– Match Your Business is a smart business platform. It seeks to bring companies closer through a technological tool, an intelligent algorithm that allows reconcile searches and offers from different business models. This type of business can be representations, franchises, brand representations, agencies, investment projects. All existing business models.

The idea is that it be extremely intuitive, in a few steps, and at the same time that companies form part of a community, a permanent virtual expo that allows them to show their products and services.

– Curiously they have called it a “Tinder for companies”, how is that?

– We call it the Tinder for Companies a bit because of the main function of the platform, which is that of matchingfrom that compatibility matching and that this is precisely different from other tools such as Connect Americaas can be the own LinkedInwhich are large databases, but which do not allow us to detect if the counterparty is predisposed to doing business and also if it is compatible with what we need.

Maria Jesus Villagrán.jpg

María Jesús Villagrán, partner of Match Your Business.

– You start with Uruguay, but do you plan to expand to the region?

– The first stage is local. Uruguay has a size that always makes it a pilot country par excellence to launch anything. Due to its size, as I was saying, but from the outset we are also going to do it internationally, the embassies and foreign ministries have given us a great hand in that, in that this is a launch towards all countries to reach the necessary volume of registered companies and businesses that allows to do the matching in the future.

So obviously we believe that the natural thing is that first in Uruguay, this has a first business exchange boom local, internal, with the region, with those countries where there is a natural exchange, such as Argentinaas Paraguayan, Brazil, Chilibut since I also have a quick escalation in other strategic partners such as Chinahow can it be USA and how can it be Europe.

– How should those who want to be part of the platform do it?

– Registering is completely free and you are already part of this community. The idea is that when a critical volume is reached and those crossovers begin to occur, those matches, well, it can be migrated to other business models. But there will always be the possibility of registering and being there, it will always be free. Later, with other types of more complex functionalities and other accessories, there will be subscription models that will have a cost.

Source: Ambito

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