The girl’s name is Chloe Clem, she is now 10 years old, but when she was only two years old, she became a ‘celebrity’ on the internet. And it was thanks to an image of her that her mother recorded to observe her reaction when he took her by surprise to Disneyland. The image became so popular that it quickly became a meme being used, to this day, when someone expresses concern or discomfort. Now the original meme has been sold as an NFT for whoever wants the image with its digital certificate of ownership. Hard to believe, but that’s the way it is.
In September 2013, Chloe’s mother Katie uploaded a video with her two daughters reacting to the Disney park. One of them, Lily, started crying, but then the camera focused on Chloe and the rest is history on social media. The video quickly had 20 million views and Chloe’s reaction went viral. Her mother, shocked, saw how her family and friends sent memes of her daughter to this day. Chloe was called “the goddess of the internet.”
And now, the family has auctioned the image as NFT for $ 74,000. The money will be used for the education of their daughters. Chloe has half a million followers on Instagram and has been featured in a Google ad in Brazil.
Twitter creator Jack Dorsey sold his first tweet for a price of 2.9 million dollars to a Malaysian businessman and the famous ‘Disaster Girl’ meme was sold by the same protagonist, Zoë Roth (now 21 years old ) at half a million dollars at the end of April this year. “It’s a great opportunity,” Chloe’s mother told the BBC, “if there’s a Chloe fan who likes this meme, they can own it.”
Other famous NFTs that have been sold are “Charlie Bit My Finger” and “Doge”. Lionel Messi also launched his own line of art. A child earned $ 160,000 selling some particular whale drawings, or an influencer who sold her “virtual love”, are other cases.
Spanish goals
On Wednesday, the popularity of the platform NBA Top Shot prompted the cryptocurrency company behind it, Dapper Labs, to announce that it was preparing to branch out into Spanish soccer. For the sale of video fragments with NBA goals, that company raised so far, 250 million dollars. To put it clearly: “owning” one of those goals is as easy as recording them from any internet site, and for free. Now, whoever wants, in addition, to have a “certificate of authenticity” for that same bit of video will have to pay about two hundred thousand dollars, which until now was the average value. This is the digital market of the 21st century.
Dapper Labs’ new investors include the Singapore investment fund GIC, which has joined others such as hedge fund Coatue, a16z and GV (formerly Google Ventures) to back this three-year-old company based in Vancouver. NBA Top Shot, launched in October last year, was one of the first NFT products to take off when the sector gained popularity in early 2021.
Monthly sales revenue went from $ 1.5 million in December 2020 to $ 43.8 million in January, before reaching a peak of $ 232 million in February. Growth slowed in the second quarter of the year and in June 2021, monthly sales were at $ 53.1 million. Dapper Labs said that the soccer platform will be launched in June 2022 and will allow people to buy NFT of videos with “moments” of the main teams in Spain, through Laliga (the Spanish AFA).
NFTs are a phenomenon that has exploded in popularity in several areas during the pandemic, as enthusiasts and investors alike rushed to spend huge sums on items that only exist online, and was quickly joined by top auctioneers like Christie’s. or Sotheby’s. An NFT set from the “Bored Ape” collection sold for $ 24.4 million at a recent Sotheby’s online auction. The fact that LaLiga is willing to join this technology is a sign of its economic potential. “The collaboration between LaLiga and Dapper will bring us even closer to our fans around the world through new and growing support from a partner who created and catapulted the NFT movement,” the LaLiga president said in a statement, Javier Tebas.
As the crypto market continues to heat up, collectible and sports-related NFTs were the most popular categories in the first half of the year, according to NonFungible.com, a website that tracks NFT market data. Sorare, an NFT soccer game, said Tuesday that it had raised $ 680 million in funding from investors led by SoftBank. Dapper Labs, which has also built a blockchain, Flow, and an NFT game called CryptoKitties, said it would use $ 250 million to “continue to scale and support significant additional sports, entertainment and music-based products powered by upcoming brands. online and that are being developed in the ‘blockchain’ Flow ”.
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