According to data collected by EFE, the joint income of Alphabet (Google), Amazon, Apple, Meta and Microsoft They increased almost 7% to US$1.15 trillion, compared to the US$1.07 trillion they recorded during the same period of the previous year.
Together with mass adoption of AIthese companies also benefited from the good development of their areas related to the cloud and the recovery of the advertising market, in addition to the comparison with the previous year, when their profit fell 19% due to the increase in expenses after the outbreak of the Ukrainian war.
In particular, the joint profits of these companies were boosted by the Amazo bouncen, which recorded a profit of US$19,801 million until September, compared to losses of US$3,000 million the previous year due to the drop in value of the electric vehicle manufacturer Rivian.
Along these lines, the rest of the companies also improved their data, although, in the case of income, Apple fell in its billing levels.
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Apple, the one that grows the least
Apple was positioned in the first nine months of 2023 as the company whose profits grew the least, a 2.8%, up to US$66,997 millionalthough it was the one that obtained the most profits in absolute terms.
The company’s profits were weighed down by the 1.6% drop in its turnover, to $266,131 million, due to reduced sales, especially of iPad tablets and Mac computers.
The other side of the coin was experienced by Meta, whose profit increased by 35% to US$25,081 million, while at the same time it positioned itself as the company with the highest growth in its income, by 12% to US$94. 791 million.
The company, owner of social networks such as WhatsApp, Facebook or Instagram, was boosted by increased advertising, which offset the losses that continued to be caused by its founder, Mark Zuckerberg’s big bet: his Reality Labs metaverse division.
For his part, the Microsoft net profit increased by 19% until September, with US$60,671 million, after its income grew by 9%; while Alphabet earned almost 15% more, up to US$53,108 million, after obtaining a turnover 7% higher than the previous year.
Artificial intelligence pushes hard
As happened in the previous quarter, AI has become one of thes big bets of technologywhich are already beginning to reap the benefits.
In fact, during the presentation of results, Alphabet CEO Sundar Pichai attributed the results to “AI innovations in service searches”, in addition to cloud services or Pixel devices.
Along these lines, the top executive of MicrosoftSatya Nadella noted that they were “rapidly injecting AI into every layer of technology and into every role and business process to drive productivity improvement.”
For its part, Meta also noted the progress of AI, while Amazon highlighted innovation in this area, in part thanks to its programming assistant, CodeWhisperer.
Source: Ambito

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