A crypto giant lands in Argentina and looks at the country as an expansion platform

A crypto giant lands in Argentina and looks at the country as an expansion platform

BingXone of the main cryptocurrency exchanges, announced an ambitious expansion strategy. Is about “ ExpansionX“, on the occasion of its sixth anniversary on May 20. Under the motto “Amazing Six“, the company will face this milestone with prizes of up to 13 million USDT. The initiative, according to its directors, seeks to expand BingX’s footprint to other fields, further establishing its presence in the cryptocurrency industry.

In this context, Latin America is one of the regions chosen in 2024 for the expansion of the crypto giant. After landing in Brazil in the first quarter of the year, now it’s Argentina’s turnone of the markets to which the exchange carries out its operations along with Türkiye and Vietnam.

With a dedicated team with local expertise, BingX seeks to prioritize localization by identifying and developing products and campaigns tailored to those specific markets. Through strategic alliances with names like Chelsea FC and UFC champion fighters, The exchabnge has achieved a large brand presence in key markets on several continents, serving millions of users. Going forward, BingX is committed to further expanding its sponsorships to enhance its global presence and impact.

Arrival in Argentina and strategic partnerships

Vivien LinChief Product Officer of BingX, who was consulted by Ámbito, said: “We are really excited to continue bringing our services to regions that we consider key in the crypto world today. First it was Brazil and now it is Argentina’s turn, one of the countries that lead the adoption of cryptocurrencies not only in its region but in the world.”

And warns, “We want our Argentine community to continue growing and continue offering unmatched trading experiences and opportunities.“.

“Celebrating our sixth anniversary makes us look to the future and reaffirm our commitment to excellence and innovation,” reveals Lin. We are grateful to all the users who have accompanied us during this time and we want to continue incorporating more and more people by offering a safe and innovative platform. for Argentine users that not only protects their assets, but also enriches their trading experience with a wide range of products and services.”

BingX Amazing Six.jpg

On the occasion of the company’s sixth anniversary and the decision to expand to that country, BingX held an event to celebrate with its user community. Last Saturday, the city of Buenos Aires became the scene of an evening in which there was music, games, food, drinks and entertainment for all the guests.

“As we look back on these past six years and look to the future, our commitment to excellence and innovation remains unwavering. Together with our BingX community and partners, we will continue to push the boundaries of what is possible in the crypto industry, establishing new milestones and driving positive changes,” Lin concluded.

Varied offering of products and technological innovations

BingX’s success lies in its commitment to continuous innovation and product diversification, serving the needs of cryptocurrency users and traders around the world. By offering a wide range of products, BingX empowers its users with flexibility and options when it comes to managing digital assets.

BingX develops its products and services guided by the philosophy of putting the user at the center. To improve capital efficiency, BingX will introduce margined USDC futures trading and expand the scope of assets used as margin trading, along with updates to margined coin futures trading.

Regarding spot trading, BingX will launch Launchpad and Launchpool, allowing participation in the sale of attractive tokens and also access to high-quality and rigorously vetted projects. For capital management, BingX will offer lending services, allowing users to pledge tokens for secured loans at competitive rates. The platform will also expand its structured product offering and plans to provide access to leading crypto asset managers, bringing institutional-quality asset management capabilities to its users.

Source: Ambito

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