. His focus is on thoroughly understanding the business model and its operations, avoiding the superficial speculation that characterizes many in the financial world.
Buffett and Munger’s philosophy is a call for transparency, honesty and clarity in business.
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“After many lessons learned, I have discovered the importance of only getting involved in business with people I truly admire, trust, and enjoy working with,” the financial mogul shared. Warren Buffett with his characteristic calm and wisdom. This reflection, originating in his annual letter to investors in 1989, has become a mantra repeated year after year by the investment guru.
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Known for his frank and direct approach, Buffett has always emphasized that doing business with people of integrity is critical to long-term success.. This lesson, learned through difficult experiences, has been firmly adopted by both him and his inseparable partner, Charlie Munger. Together, they have forged a philosophy that goes beyond numbers and financial strategies, based on trust and ethics as essential pillars of any lasting business relationship.


Buffett and Munger are not satisfied with replicating others’ successful models without deeply understanding their inner workings. “If we don’t understand it, we don’t invest“, is a principle that has guided and protected them from significant losses, maintaining rigorous control over their investments. Their approach focuses on thoroughly understanding the business model and its operations, avoiding the superficial speculation that characterizes many in the world financial.
Integrity in business
Integrity in business is not just an abstract idea to Buffett, but a principle that guides every transaction and agreement in which you participate. In a financial environment where short-term gains and impulsive decisions can be tempting, he has consistently championed the quality of the business and the reliability of the people involved as fundamental to sustainable success.
Besides, Buffett is an outspoken critic of the distorted incentives prevalent in many modern corporations, pointing out how bonuses based on stock performance can incentivize harmful long-term decisions.. His focus on prudent capital allocation is another pillar of his strategy, recognizing that this critical skill largely determines a company’s ability to grow profitably and sustainably.
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Buffett’s focus on evaluating companies as if they were not publicly traded, emphasizing business quality over share price, underscores his commitment to smart, informed investing. This meticulous analysis of business fundamentals, away from market volatility, is a strategy that has been key to its success over the years.
Buffett and Munger’s philosophy is a call for transparency, honesty and clarity in business. For them, reliable management is reflected in clear and understandable financial reports, avoiding misleading accounting practices and promoting a long-term vision in business decision-making.
Source: Ambito

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