The launch of this stablecoin reinforces Mercado Libre’s position in the digital asset ecosystem and its commitment to offering innovative financial solutions in Latin America.
Mercado Libre, the renowned company of Marcos Galperínelectronic, officially presented its new stablecoin called “Meli Dollar“This digital asset maintains a stable parity with the US dollar and was launched this Wednesday, in collaboration with the local exchange Ripio.
The Meli Dólar will initially be available in Brazil through the “Mercado Livre” platform, where users will be able to purchase the stablecoin using reals, the local currency. According to Mercado Pago Brasil, in this initial phase, users will be able to buy and sell Meli Dólar directly from the Mercado Pago application, without incurring transaction fees.
Meli dollar: what it is about
André Chaves, director of Mercado Pago and responsible for operations in Brazil, highlighted the importance of this launch for the protection of the purchasing power of Brazilian users in a volatile economic context. For his part, Sebastian Serrano, CEO and co-founder of Ripio, He expressed his enthusiasm for collaborating on this project, highlighting the potential of the Meli Dólar to offer financial stability in times of uncertainty.
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Mercado Libre, founded in Argentina in 1999 by Galperinhas shown a growing interest in digital assets. In 2021, the company added 412 bitcoins (BTC) to its treasury as a store of value. In addition, in 2022, it launched its own token based on the Ethereum network, Mercado Coin, also available in the Brazilian market.
However, as far as the technology behind the Meli Dollar is concerned, specific details about the blockchain network on which this stablecoin is based have not yet been revealed.
Source: Ambito
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