Milk consumption has evolved not only in Argentina but worldwide. Today, industrial innovation and scientific advances have made it possible to achieve very significant developments in the dairy industry, making milk an easily accessible commodity for a large part of the population and adapting to different needs. For example, adapting the fat content according to needs, fortified with essential nutrients at various stages of life, such as iron, vitamin D, calcium, proteins, among others, thus achieving functional milk that preserves the nutrients of the food. They also provide a nutritional plus from childhood to adulthood.
Also, today its benefits related to sports and its use as food for rehydration and efficient muscle repair after physical exercise are known, which served as a kick to innovate in milks with greater protein intake that can be used in various ways. ways both alone and in preparations to contribute to post-workout muscle recovery and regeneration.
This versatile and functional food has managed to adapt to changes in the habits and needs of today’s consumers. Although lactose intolerance is a problem, nowadays it has an explanation and, of course, a SOLUTION so that people suffering from intolerance can consume milk. It is important to continue transmitting this message since according to the 2021 Kantar survey “Argentines and dairy products”, 72% of Argentines believe that those who are lactose intolerant cannot consume dairy products and, in turn, 10% do not know if they are lactose intolerant. may or may not consume. This misinformation causes the restriction of nutritious foods such as milk.
Milk is history and is in history for its excellent nutritional composition, because it is part of the recommendations of the Food Guides for the Argentine Population of all time, but above all because it is synonymous with familiarity, of shared daily moments, ensuring thus a complete and balanced diet for our families.
Nutritionist (MN Nº10,591) and member of the Nutritional Department team at Mastellone Hnos.
Source: Ambito
