Hospitality traditionally represented 10% of the global workforce before the pandemic and the revival is an opportune time to focus on recruitment and retention as people rethink their career paths. This continues to be especially important for Accor, because the hotel industry offers upward social mobility, regardless of people’s experience and education, providing many opportunities to improve and grow.
Our strategy for this, starting from the return to normality in the business of Hotels, has allowed us to detect that the profile of people who work in the hotel industry has changed in all roles. That is why we established axes on which we base our strategy: recruitment, talent retention, attractive remuneration and benefits, in addition to the possibility of pursuing a career, always considering our commitment to diversity and inclusion.
We see that the profile of the hotel professional, which was always very traditional with very defined and delimited tasks: maids, waiters, etc., no longer exists. Today we seek attitude and passion for service and that is why we are rethinking roles to have collaborators working more comfortably, by task, which will allow us to provide greater flexibility to the operation of hotels that need staff 24/7, 7 days a week. week.
We review the positions and what is being valued within the work to find a formula that allows us to face the challenges of having the best talent for hotels, achieving guest satisfaction and achieving revenue goals.
Before the Pandemic, 80,000 people joined Accor annually, today we are seeking to attract and recruit more talent in search of new challenges. We are optimistic about the reactivation and prosperity of the sector, which will undoubtedly be reflected in our collaborators who will also be able to see their careers prosper within the Group.
With people at the center of our strategy, we will continue to support and promote the professional development of our collaborators, who are our greatest asset. We will also provide new ways of working and training, as well as opportunities for advancement within the Group.
Talent & Culture Manager South America HQ & Eco & Mid Hispanic Countries
Source: Ambito