Companies are constantly wondering How to do to retain talent? They say that talent is leaving them, that people who interest them are coming, but they are leaving.
So they get to work harder creating inviting spaces of well-being and comfort for people to stay in. But it still doesn’t work.
It’s just that the equation changed a while ago. The concept of retaining gave way to the old paradigm: energy focused on creating spaces and processes.
We must begin to design processes, companies, relationships and positions within each of the companies that make it possible to capitalize on the talent that people leave behind and their knowledge. Make it your own, do it within the company and allow people to follow, flow, continue their journey whenever they want.
The challenge is great. Because you have to put together processes where each one contributes the best of themselves, where people can shine and then, that this remains in the heart of the companies and transcends the people.
I’m going to give you a metaphor. Suppose the company is a beautiful garden run by a gardener. This man ensures that all plants are in perfect care: that could be at their best, clean their leaves, and take care that insects do not eat them. He does all of this because he cares about the hummingbirds that visit him. And when these appear, he puts water and sugar in a bowl, but the hummingbirds always end up leaving after drinking.
So he devises a cage to be able to capture them, but it does not have good results. Because as soon as the hummingbirds are imprisoned they no longer flutter near the flowers, but remain clinging to the bars waiting for me to let them out. The gardener does not understand that the goal is not for them to stay, but to see them in their maximum splendor, their art, their colors, the lines they trace with their flight. For that, he has to make sure that he has the garden full of sweet and attractive plants so the hummingbirds would come all the time to eat from them.
It will no longer matter who comes and who leaves, but that they come and go without the need to imprison them and thus enjoy the magic that freedom gives to see them shine wherever they are and make that garden a unique place.
Businesses need to stop caging hummingbirds that pass through them. It is necessary to start creating beautiful spaces and gardens -as many are already doing- not with the desire to capture them, but to take advantage of each of their flutters for as long as they want to be.
Training Director of the Argentine Association of Business Logistics (ARLOG).
Source: Ambito
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