Keys to successful change management in times of digital transformation

Keys to successful change management in times of digital transformation

Despite the enthusiasm generated by technology and new solutions, according to a report from the consulting firm Gartner, Half of change initiatives fail and only 34% achieve clear successWhy does this happen? Because people are the ones who make the difference and technology can never guarantee evolution per se: it must be accompanied by cultural changes and training. What are those key elements?

Leadership, vision and program

It is essential to have a committed leadership and with a clear vision that guarantees the permanent communication and that promotes the stake of the collaborators in the process of change. It is also important to planning of a comprehensive professional development program, with trainings that allow for the continuous improvement of the skills necessary for the business. With these initiatives, it will be possible to identify, in advance, possible resistances, and be flexible to adapt to new challenges.

Communicating the benefits of transformation

The change management plays a key role in the initiatives of digital transformation. Helps manage the transition from traditional systems and processes to new digital solutionswhile ensuring that employees are prepared and willing to adopt these new ways of working. In addition, it allows staff to feel part of, trained and with the necessary tools to improve their performance. In this sense, It is key to clearly communicate what the benefits will be which will bring about digital transformation to achieve the model’s incorporation into the entire team.

What happens if change is not managed properly? The transformation can lead to chaos, lower productivity and dissatisfied employees. Therefore, by appealing to open and transparent communication, the path can be the one strategically planned, to the extent that there are instances of surveying, satisfaction surveys and sharing, presenting progress achieved to keep the teams united, through a solid and unified message, to achieve the expected result in each of the stages of this change process.

A change in which everyone participates

Involve employees in decision making Increases change success by 15%according to the report of Gartner. Additionally, employee ownership of their implementation plans increases the success of change management by 24% and increases the likelihood that the initiative will be better received and sustained.

Continuing education

The training and the professional development are essential for the effective implementation of digital technologies. The work team must be provided with the skills needed to use the new tools and adapt to changes in processes. Continuous training allows us to keep our knowledge up to date and incorporate new skills necessary for the business. We need creative collaborators who challenge challenges, who question, investigate and propose improvements constantly. We also need It is essential that they have the will and ability to reinvent themselves. and invest in growth within the organization itself, knowing that technology will help them on the path to innovation and progress.

Corporate culture

A matching corporate culture is key to foster this mindset open to innovation and continuous learning. It is important to promote collaboration between the different areas of the company and facilitate experimentation and learning through pilot projects. Likewise, celebrating the successes and lessons learned during the change process is a motivating element to continue driving this process.

Technology as a strategic ally

Technologies like the artificial intelligence and the automation of processes have influence on change managementbecause they offer concrete opportunities to improve efficiency and productivityand because they transform business models and work practices. The results of their implementation can be observed through the different KPIs that are established to see the evolution of results, the use of available tools, the measurement of agility in response or fulfillment of objectives and the organization’s ability to quickly adapt to changes in the external environment.

Change as a virtuous path

It is important to know that the process of digital transformation can last several years, and requires a continuous approach focused on the update and the Constant improvement to keep up with technological advances and the changing demands of the market. This highlights the importance of having a specialized consulting and training service that helps employees get on board the boat of the organizational evolution thanks to committed leadership, effective communication and a people-centered approach.

VPO in Softtek South America

Source: Ambito

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