The businesswoman managed to consolidate her business success with Grosso Napoletano, an international pizzeria chain.
Icíar Aragóngranddaughter of the renowned comedian Emilio Aragón, greatly established herself in the world of gastronomy. Through its successful chain of pizzerias, Grosso Napoletanoreached a turnover of more than 40 million dollars in 2023. What started as a small business dream is today a growing business that continues to expand.
The Spanish woman chose to follow her own path in the business world. Together with his partner, Hugo Rodríguez de Prada, he has achieved position your brand as one of the most successful in the sector. The quality of its products and its innovative vision were two fundamental pieces that favored constant growth.
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How Icíar Aragón became a millionaire
The businesswoman decided not to follow the family tradition in show business. Granddaughter of Emilio Aragónone of the most emblematic clowns on Spanish television, Icíar decided to study Business and Marketing at ESIC. He then moved to New York to pursue a master’s degree in Fine Arts at the Film Academy. However, Her passion for Italian cuisine was what would drive her to start her biggest project..
After returning to Spain, he teamed up with his partnerHugo Rodríguez of Prada, to open his first pizzeria in Madridon Hermosilla Street. Although the beginnings were not easy, word of mouth made the business pay off. The key to his success was offer quality artisanal pizzaswhich attracted a loyal clientele both local and international. Today, the firm invoices more than 40 million dollars annually.
The expansion of Grosso Napoletano
The success of Grosso Napoletano is something that is reflected in its figures and its rapid expansion. In 2023, the chain was recognized as the best artisan pizzeria in the world by the prestigious “50 Top Pizza” rankingan achievement that reinforced its presence in the global market.
With the opening of 18 new stores in cities such as Vigo, La Coruña and Valladolid, the business continues to grow at a rapid pace. By 2025, up to 80 new establishments are expected to open. It should be noted that Banco Santander supported the expansion with an investment of 15 million euros.
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In addition to its pizzeria, Icíar Aragón diversified its business activity with the creation of “Madreamiga”a proposal that is dedicated to the production of artisan bread. The success of this new venture also had great significance in Madrid.
Source: Ambito
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