Amid a challenging economic context, Argentine companies are discovering an invaluable resource that they already have at their disposal: Your data.
From SMEs to large corporations, data analytics is revolutionizing the way decisions are made and business strategies are built in the country.
“The data is the new oil,” is heard in business circles. But unlike black gold, this resource is available to virtually any company.
According to the latest report “Status of digital transformation in Argentina 2023” Published by Microsoft and the IDC, 78% of Argentine companies consider data analytics as a strategic priority for digital transformation.
According to the study “Digital Business in Argentina 2023” Gartner, companies that implemented data analysis solutions in Argentina improved their operational efficiency in an average of 23% during the last year. The report particularly highlights retail sectors, financial services and manufacturing as the main beneficiaries of this transformation.
According to the “Permanent Observatory of the Computer Software and Services industry” (PAHO), published in December 2023, there is a growing demand for professionals in data analysis, with more than 15,000 positions to be covered in the Argentine market by 2024.
The “Global Data Analytics Forecast 2024-2030” report of McKinsey & Company, published in January 2024, is projected that by 2030, 85% of Latin American companies will need professionals specialized in data analysis to maintain their competitiveness in the market. Argentina, as one of the main technological hubs in the region, is at the center of this transformation.
How to transform a company?
The “Data Analytics Implementation Guide 2024” of the MIT Technology Review establishes some recommendations to take into account in this aspect, including, lists: establishing clear and measurable objectives, investment in training of your equipment, implementation of basic analysis tools, establishing a data -based culture and seek specialized advice.
In this context, investment in training is one of the aspects in more and more Argentine educational institutions are responding to demand. To strengthen this commitment to the productive sector, the Blas Pascal University offers the Diploma in Business Intelligence and Data Analytical.
The data revolution in Argentina is not a passing trend, but a fundamental transformation in the way of doing business. The good news is that tools and knowledge are available to everyone. Just take the first step.
A prominent example is the Blas Pascal University, which offers the Diploma in Business Intelligence and Data Analytical. This program, designed for professionals who seek to enhance their careers, combines technical aspects with practical applications in the business world.
Data scientist and professor at Blas Pascal University.
Source: Ambito
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