More and more companies understand that Work spaces They are not only places to fulfill tasks, but environments where ideas are born, problems are solved and key decisions are made. In this context, art emerges as a powerful ally: Transforms routine environments into stimulating spaces, awakens imagination, reduces stress and favors an open and flexible mentality.
By integrating works of art in their offices, organizations not only humanize their spaces, but also create sets conducive to innovation and strategic thinking. Because when the environment inspires, the mind flows with more Clarity, creativity and trust.
In an increasingly competitive and innovative business world, companies constantly seek ways to motivate their teams, generate new ideas and project an image consistent with their values.
In this context, art has ceased to be a mere decorative element to become a strategic tool that transforms work spaces and provides tangible benefits for both employees and customers.
Numerous studies support this trend. According to an investigation carried out by the Arts Business Committee and the International Association of Professional Art Advisors82% of employees believe that art is important in their work environment, and 73% say that their perception of the company would change negatively if existing works were eliminated.
These data reflect the emotional and psychological impact that art can have on people, even in traditionally functional contexts as an office.
Eduardo Tortelli Art Sculpture
Art has the power to communicate human experience, and when it is integrated into corporate spaces, it can be a powerful source of inspiration, creativity and well -being. Large companies around the world have understood this value.
An emblematic example is that of Goldman Sachs, which in 2007 commissioned an imposing 24 -meter long mural by 7 high to the renowned painter Julie Mehretu for its headquarters in Manhattan. This work not only beautifies the entrance hall, but also transmits a cultural identity and a commitment to creativity that impacts thousands of people every day, both employees and passers -by who can see it from the street through the glass facade of the building.
Another not so distant example is Northomb stores where recently a pictorial work of an emerging plastic artist was acquired.
Another inspiring case is that of private health entities, which collaborated with local artists to create unique murals in their CABA and interior offices. Beyond the aesthetic component, these artistic interventions reflect the company’s link with the community, project authenticity and generate a more human and stimulating work environment.
For companies that consider incorporating art in their spaces, the first step is to reflect on what they want to communicate. Do they represent innovation, technology, trust, closeness? As the Curator XX explains, “any element placed in a space tells a story about the people who inhabit it.”
Art, then, becomes a narrative opportunity: it allows organizations to transmit their essence to employees, clients and visitors without the need for words.
When one is thinking about an environment to work, it is very demotivating to have only a white wall or a corporate poster. People need visual disconnection microseconds, something attractive to look at.
The works of art allow them to get lost, are like gum for the eyes, help to think and generate much more dynamic spaces.
Eduardo Tortelli Art Sculpture
In short, art in offices is not a luxury or a simple ornament: it is an investment in corporate culture, emotional well -being and innovation. Consciously incorporating into the work environment helps to build identity, encourage creativity and transform every working day into a richer, human and significant experience.
Sculptor @eduardororelliok
Source: Ambito
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