Podcast
Young voters: inside – of course, they’re on social media. All parties have now recognized this. But not all of them manage to properly address this electorate.
How did the parties fare in the online election campaign? That’s what’s about four days before the election in the podcast “important today”. Host Michel Abdollahi talks to social media expert and influencer consultant Ann-Katrin Schmitz about the campaigns of the three candidates for chancellor – and why the AfD is getting so much attention in social networks.
Baerbock most successful
Schmitz considers the strategy of the Green politician Annalena Baerbock to be the best of the three candidates. She also has the most followers, around 300,000 on Instagram. “Annalena is very personal, she also shares a little bit of private life,” says Schmitz. “Whereas the other two really post posters, it looks like the flat election posters we see on every advertising column.”

© TVNOW / Andreas Friese
Podcast “important today”
Sure, strong opinion, on the 12: “Today important” is not just a news podcast. We set topics and initiate debates – with poise and sometimes uncomfortably. This is what host Michel Abdollahi and his team speak out for stern– and RTL reporters: inside with the most exciting people from politics, society and entertainment. They let all voices have their say, the quiet and the loud. Anyone who hears “important today” starts the day with information and can have a sound say.
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